It’s true that hard work pays off, and as the Yardi Canada team based in Toronto has discovered, that hard work can also be rewarding in unexpected ways. In summer 2016 Yardi introduced a collaboration with payment processing solutions provider BluePay to enable electronic rent payments in Canada that make the lives of property managers easier (and funds flow faster), and soon MasterCard credit card payments will be another convenient option. Peter Altobelli, vice president of sales and general manager for Yardi Canada, commented, “This collaboration joins Yardi’s property management solutions with BluePay’s experience in processing billions of dollars of transactions annually for thousands of organizations. Working together represents a giant step toward making electronic payments the secure, efficient rent payment method of choice in Canada.” And while serving their customers better than ever, Yardi Canada has enjoyed collaborating with their U.S.-based Yardi Payment Processing team members. Working together to create not only a superior product offering but also a stronger team has been a truly positive experience. That’s the experience that Rosa Mota, a technical account manager on the Payment Processing implementation team, has happily shared. Rosa elaborated, “I’ve been assigned to help the cash management team in Canada get up to speed on the exciting developments with Payment Processing. Our electronic payments collaboration with BluePay eliminates the lengthy process our clients used to endure to receive their monthly rent payments. Now they get their funds within hours. I spent two weeks in the Toronto office working to build implementation documentation, and showing product demos.” Rosa also completed a client implementation while in Toronto, which afforded a valuable hands-on experience for the account manager. Culture of Camaraderie Yardi Canada includes three locations in Toronto, Saskatoon and Vancouver, each with different areas of product...
Less Juggling
New Directions Housing
The story of Janice Hill reflects the dilemma of many managers in the affordable housing sector: she wades through an endless stream of work while juggling several responsibilities at once. All this is done while dealing with, what seems to be, fewer hours in every day. “My title this week is business analyst,” chuckles Hill. She follows with a telling sigh. Also like many others in the industry, she loves her job. Hill has worked with New Directions for 18 years. She takes pride in helping people secure housing, giving them a stable foundation upon which they can build their dreams. But the demand for affordable housing continues to grow. Staffing and other resources can’t keep up. That’s why she and the small, dedicated staff at New Directions Housing Corporation are exploring how to help more people using fewer resources. The organization turned to Yardi for help. In 2000, New Directions implemented Yardi Advantage before upgrading to Yardi Voyager® property management platform in 2002. The web-based platform facilitates operations management, leasing execution, and easy analytics. The team recently updated to Voyager 7S with enhanced functionalities. Voyager 7S runs on any device using any browser. It also hosts user-friendly mobile apps and add-on products that allow New Directions to improve efficiencies and deliver competitive services to residents. Hill explains, “We chose Yardi Voyager because it was Windows-based and it had everything we needed it to do: management, maintenance, affordable, payroll. Everything was in one place. We got rid of a database and [two competitors] for the financials. Voyager got rid of all of these different programs that we were using to run New Directions. Voyager simplified it.” Voyager has helped New Directions do more with less. Streamlined and automated workflows promote efficiency, accuracy, and transparency...
Yardi Internships
Career development & fun
Yardi is a place where learning and creativity are encouraged. Internships are a vital part of our company culture, offering a fun and informative way to introduce graduating students to the technology industry. The Yardi internship program offers hands-on work experience, professional development and networking opportunities. Our interns can be found working on everything from programming and eLearning to client support and marketing. We asked a few of our current interns and recently hired team members about their experiences. Below, they provide insight into what types of projects, skills training and career opportunities an internship can offer graduating students. Applying According to Jason Rollman, Manager in Client Services at Yardi, “Interns apply and are interviewed in the same manner as someone who is looking for full-time employment.” College students majoring in Math, Finance, Economics, Statistics, Computer Science or Accounting are preferred. After being hired, flexible weekly scheduling allows students to prioritize academics while typically working a minimum of 15 hours per week. Silvana Keiling, a former intern and current software development engineer, applied for the Yardi Romania internship program after learning about it at her university. “If you wanted to apply for an internship, it was pretty hard not to choose Yardi Romania,” she reflected. As a global company, we support a technical internship program at our offices in Cluj-Napoca, Romania and internships across our offices in Canada. In the United States, Yardi works closely within the University of California and California State University systems and recently expanded internships to the East Coast. Yardi culture Our company values collaboration, customer service, innovation and fun. We are looking for individuals who are driven, have a desire to learn and enjoy a laid-back team environment. When asked about his experience as an intern, Cody Underwood, a fourth year Business...
Timbercreek Communities
Canada Client Video
When David Melo, president of Timbercreek Communities, joined the company, his first call was to Yardi. Melo knew that the company needed a stronger, savvier technology provider to manage its complex accounting needs, and also enable the company to add vital solutions for ancillary services. Yardi Voyager delivered the tools that Timbercreek needed to succeed. Watch the video: Beyond superior accounting and reporting capabilities, moving from manual to automated processes within Voyager has provided Timbercreek with cost control and greater end-to-end operational efficiency. As an early adopter of Yardi PAYscan in Canada, Timbercreek has quickly realized the benefits of automating accounts payable. “Moving from a manual process to one that is automated with a workflow not only increases accuracy and processing speed, but also improves cost control,” said Melo. He added that the PAYscan mobile app is a great tool for staff who travel frequently, as it allows them to approve invoices from airports or anywhere else they happen to be. Timbercreek is also rolling out RentCafe resident portal and Yardi Maintenance, including the mobile app, across its portfolio. They expect significant time savings and improved responsiveness thanks to seamless Voyager integration. Melo commented, “We were manually receiving emails from our website for maintenance requests, which required someone attending to the email inbox and forwarding the messages to the right people. Now residents can simply log in to the resident portal, enter their service request and start the workflow.” Consolidating operations portfolio-wide on the Voyager platform has also improved communication within the company. As part of its inherently collaborative culture, Timbercreek has found great success with appointing “Yardi Champions” across its business. Melo commented, “We’ve empowered a small group of Timbercreek employees to be Yardi Champions. These individuals lead the charge and take ownership of each solution piece of our Voyager platform. This is an exciting new approach, and we’re already seeing great results from our 400 onsite employees. Yardi has absolutely helped empower our...
Upgrade Like a Rock Star
Fairfield Residential Embraces 7S
Our “Upgrade Like a Rock Star” series provides insider tips for a seamless transition to Yardi Voyager® 7S. In this segment, Senior Business Analyst Melanie Moyers shares how Fairfield Residential made the conversion across 50,000 units of multifamily and affordable properties. First, Fairfield Residential shifted from self-hosted to hosted on Voyager 6. Yardi Subject Matter Experts assisted Moyers and her team through an extensive series of test scripts. The joint effort made the transition effortless. Moyers says, “We really didn’t have anything come up during testing whatsoever just going to hosted so that was very quick!” After the two-month transition from self-hosted to hosted, the company began the conversion to Voyager 7S property management platform. Testing and Training Moyers explains the process: “For 7S, we did a more extensive testing. We made sure we had two users from every single permission group. We have a lot of user groups and permissions do change, like little hidden permissions in 7S, so it was very helpful to do that.” She continues, “It was extensive on the testing part but we tried to limit it as far as what people actually tested so they were only doing things that they really know about. In IT, we took the bulk of running through a huge script to make sure everything was covered.” Originally, the three-person IT team planned for three months of testing. They decided to request the support of three additional application support technicians. Then they extended the testing phase to four months in order to accommodate changing permissions. “We went ahead and added an extra month just so we would do a second round of testing with all those same people. We got a clean script from every single one of them,” says Moyers. Fairfield Residential’s education department for property management facilitated training for onsite personnel. The group assessed software changes that would affect most of the group, then educated the staff via webinar. Perhaps more importantly, the training department garnered excitement for the new software. “The training was more about building excitement for them, to not be scared that something new was coming out,” says Moyers. Moyers led training for the corporate staff. She broke the general sessions into hour-long increments then hosted additional 30-minute sessions for accountants and those with changing roles. After four months of testing, the team was ready to go live. The IT department braced itself for a flood of help desk request. The group was pleasantly surprised. “We anticipated that there was going to be a big uptick of help desk requests. There wasn’t actually that much but we had the whole team geared up for it, so we were pulling all those tickets right away. But later in analyzing the data we actually only had about three weeks of increase and then it completely went back to normal,” recalls Moyers. Challenges One of the only problems that Moyers encountered came with users’ perception of speed. Voyager 7S added a load bar, a visual that alarmed some employees. “I think because people saw the load bar, people were like, ‘Oh, it’s slower. It’s slower!’” laughs Moyers. “We had our old Voyager 6 environment available still. We would actually get on a GoToMeeting and show them it was faster in the new environment. That helped a lot because it was just a mental thing to them and there were a few hanging onto that.” Favorite New Features Among the upgraded features, five have received notable praise from the Fairfield Residential staff. The new menu search tops the list of favorites. It allows users to enter a query directly on the main dashboard. AJAX auto-fill search makes exploring 7S resources faster and easier. Users enter a word, phrase, or partial word in the Search box. Voyager 7S quickly retrieves matching menu items. There is no need for exact client IDs or even complete phrases. Improved lease proposal...
Kaiserman Company
Goes Green with Yardi
Arriving at the Rittenhouse Claridge in Center City Philadelphia on a cold winter’s night in January, the first thing you might notice is a charming string of white holiday lights over the lobby door. Stepping out of the cab into sub-freezing temperatures with wind chill, ducking inside the warm and welcoming lobby felt like stepping into the apartment of a dear friend. We were visiting Philadelphia to see first-hand how Yardi client the Kaiserman Company uses Yardi’s Procure to Pay platform to optimize its procurement process, streamlining ordering and delivery and making invoice approvals easier than ever before. Procure to Pay has helped Kaiserman save $60,000 annually, reduce paper use by 50 percent, and redirect staff time to other important tasks. The company uses the Yardi Voyager platform for its multifamily and commercial portfolios, and after implementing two years ago, has found the cloud-hosted solution to be invaluable. “We love it. I have been in the industry for awhile, used many different platforms, and Yardi is by far my favorite. Our leasing teams, our management teams and even our corporate office have access to Yardi. It just makes doing everyday tasks simpler,” said property manager Eric Schulz. The Rittenhouse Claridge One of just two apartment buildings located right on Philadelphia’s iconic Rittenhouse Square, the Rittenhouse Claridge was built in the 1950s by its current owner/operators, the Kaiserman Company. Over the last several years, an effort to restore the property to its midcentury roots has been underway, with charming results. On the building’s second floor, a sprawling common area with comfortable seating, fireplaces, reading nooks, game tables, a kitchen and private meeting spaces overlooks the Square. In one corner is the spacious gym, where a line of treadmills looks directly over the park. The vibe...
McCormack Baron
Continues its Yardi Journey
A leading property management company requires a software company that is able to accommodate the management of its developments. McCormack Baron turned to Yardi property management solutions to facilitate growth and improve efficiencies across its diverse portfolio. Yardi Voyager Project Manager Karen Pruiett has been with McCormack Baron for nearly 30 years. She ushered her company through its first Yardi Voyager® implementation in 2004. Since then, she has seen McCormack Baron flourish and adopt new Yardi software to meet its needs. “We chose Yardi Voyager because of its excellent accounting background and the property management capabilities in the software,” says Pruiett. “We looked at different companies and you guys have the best accounting background. Also, the number of property types that you all support is amazing. That was a necessity for us.” Yardi Voyager is a web-based platform that enables clients with larger portfolios to smoothly manage operations. It is ideal for clients like McCormack Baron that manage a spectrum of properties. With Voyager, McCormack Baron executes leases, runs analytics, and issues innovative resident, tenant, and investor services. The software automates workflows and permits controlled transparency that enables the firm to collaborate with greater accuracy and efficiency. “Voyager has definitely improved our efficiencies,” Pruiett says. Yardi PAYscan Pruiett recalls notable savings with Yardi PAYscan™, a Voyager ancillary product that automates invoice processing. “PAYscan has totally saved our lives. We were doing a lot of manual invoice processing. Now that we can scan our invoices into PAYscan, it’s absolutely wonderful to have the image attached to the invoice, especially for auditing purposes.” Before PAYscan, the accounting team had to dig through file cabinets to find invoices during audits. Now, auditors receive limited access to PAYscan and they are able to pull images of invoices...
East End Revitalized
Richmond Redevelopment & Housing
Yardi client Richmond Redevelopment and Housing Association (RRHA) recently broke ground on the expansive Churchill North/East End Revitalization project. East End Revitalization will include the demolition of the 504-unit Creighton Court public housing community. It will be replaced with a mixed-income community of nearly 1,000 energy efficient homes and apartments. Residents can choose between more than 40 townhomes, 240 market rate rentals, and public housing. The new neighborhood will include more than 500 public housing units to replace those demolished at Creighton Court. All units will be converted to the U.S. Department of Housing and Urban Development (HUD) Rental Assistance Demonstration program. The vacant Armstrong High School, the site of the project groundbreaking, is also being demolished. Upon completion, the 21-acre site will receive infrastructure redevelopment in preparation for housing. Construction may take a decade or longer to complete but the momentum and enthusiasm are growing. Mayor Jones says, “From this building will rise a phoenix of new possibility and transformation of persons who will be able to have better lives and better environments to live in.” Tammy Grubb, Housing Choice Voucher Program Supervisor with RRHA shares the Mayor’s enthusiasm. “We’re revitalizing the entire corridor,” she says. “We’re looking forward to a beautiful transformation. We’re so excited about the new housing. For Grubb, the housing is more than a shelter. She sees the new homes as stepping-stones towards a brighter future. “It’s like our mission at Richmond Redevelopment, to assist in finding housing, to encourage our clients who use housing as a stepping stone to build themselves up and take advantage of the programs that they need to step up and become more self-sufficient.” “We are also excited for the new opportunities that residents will have, personally and professionally,” says Grubb. The highly anticipated...
Hotel Oakland Village
Senior Living Runs on Yardi
Yardi client Ross Financial Services, Inc. manages the historic Hotel Oakland Village in Oakland, CA. The 315-unit affordable senior living community aims to change the way that the industry approaches healthy senior living. Leveraging the Past One of the first notable features is the use of existing architecture, a former hotel. This decision paved the way for a senior facility that is in a centralized, established location. Residents and their guests frequently take advantage of local amenities and public transportation. This allows residents to feel integrated into the community, rather than tucked away into an enclave of it. As an added bonus, the site comes with built-in character thanks to its status as a historic landmark. When Hotel Oakland opened in 1912, it was a model of grandeur. The eight-story Italian Renaissance Revival building welcomed esteemed guests from around the globe. The hotel closed during the Great Depression. It reopened as a military hospital between 1943-1963 before falling into disrepair. In 1978, the site received a new lease on life. After extensive renovations, the Owner, Bill Langelier, opened the doors to today’s Hotel Oakland Village senior living community. The spirit of rejuvenation and a new sense of purpose still seem to linger in the halls. Engaging, Effective Senior Care Hotel Oakland Village is an active and vibrant community. Of the 350 residents, 300 participate in health groups. More than 280 participate in multiple health groups. Their engagement is a sign that the organization has successfully promoted senior living as a dawn of a new epoch in life. “It’s such an active site. The residents are so involved,” says Rebecca Smithers, VP of Operations at Ross Financial Services, Inc. “There are several pictures on their Facebook page. Hundreds of people show up to the social events and group activities. It’s a really lively community.” The activities schedule is packed with engaging opportunities, from Tai Chi to Mahjong, to dance troupes and piano clubs. Of course, there are the classics like Bingo and karaoke. The events are all part of an effective plan to decrease the risk of senior isolation. Detachment and loneliness exacerbate mental and physical health issues as well as increase resident dissatisfaction. Hotel Oakland Village’s expansive footprint allows the property manager to offer several unique wellness amenities: Two Hong Fook community-based adult services centers reverse the trajectory of aging. Hong Fook helps frail elderly and adults with disabilities regain their ability to live independently. Residents work one-on-one and in small groups with therapists and nurses to regain essential skills. The increased independence helps boost residents’ confidence, esteem, and optimism. It also eases the need for family and nursing home care. Residents play an active role in the planning and execution of events in 15 health groups. This allows seniors to continually develop their social skills while focusing on their strengths as leaders and former professionals with years of experience. At the Health and Wellness Connections center, residents receive case management and healthcare services that permit them to age in place. They can also play a, empowering and proactive role in their wellbeing. Seniors collaborate with staff to create free, long-term wellness plans. The new program is the first of its kind in an American affordable senior community. Bridging Age and Language Barriers The vibrant community and staff have a large population of Asians and Asian Americans. Several languages are spoken on site, yet there are surprisingly few hindrances to communication between residents, site staff, and managing agent Ross Financial Services, Inc. “Our employees use Yardi Voyager®. There is no language barrier,” explains Smithers. “There are many Asian staff members who speak English but it’s a second language. They’re able to log on and go through their workflows in Voyager without a problem. It’s incredible.” The user-friendly and intuitive interface make Voyager a system that is easy to learn and navigate. Erica Willis, Regional Compliance Supervisor at Ross Financial...
Resident Screening
Results for Banyan Living
Amanda Smeltzer, executive director at Banyan Living, reports, “Yardi Resident Screening streamlines our screening process with easy to read reports and automatic renter approvals. The solution makes life easy for our staff, while it provides convenience for our customers.” As part of our mission to keep delivering solutions that help our Yardi clients succeed, enhancements to the popular Yardi Resident Screening module were recently released. Clients already know that approving quality residents automatically as part of their leasing workflow with Yardi Resident Screening saves time and money. Now, the system includes even more features to help clients not only easily select low risk residents who improve their bottom line, but also get more detailed analytics about individual applicants, local area renters and overall property performance. Single sign-on and better UI: now with a single sign-on from Yardi Voyager, a fully responsive UI and an enhanced Executive Dashboard, clients can work more quickly, access needed data instantly and navigate the entire system with greater ease. Fee Manager functionality: a new “fee manager” compatibility feature conveniently shows all of a fee manager’s Yardi Resident Screening analytics under one account, even if they operate from multiple owners’ Voyager databases. Criminal conviction details and improved accuracy: when an applicant is rejected based on the criminal background check, the system now provides detail about the type of conviction(s) that resulted in the rejection. And to continue to ensure and improve accuracy, applicant middle names will be required for all screenings starting in early 2017. New reports and deeper insight: to make the daily lives of property managers and owners easier than ever, more reports are available, and a new property performance feature provides a snapshot of application volume and demographic information. And to discover which local employers provide the...
CRE Tech 5.0
Guest Blog by Jim Young
Editor’s note: Jim Young is the Founder and CEO of Realcomm. At a recent Yardi Executive Briefing, he spoke about CRE 5.0. In this guest blog post, he further expands on the subject. The commercial and corporate real estate industry has many moving parts. Change is the only constant as companies around the world continually add and subtract from their organizations and portfolios. A merger today and a disposition tomorrow requires a complex network of individuals and processes to keep up with the changing real estate needs of a company. The people and processes involved in keeping a real estate portfolio moving smoothly require a significant amount of technology, automation and innovation. It is no longer possible to keep asset, lease, utilization, energy, operations and other data in spreadsheets or other disconnected information silos. In addition, there are four primary categories of technology associated with commercial and corporate real estate, 1) Real Estate Operational Information; 2) Transactions; 3) Smart, Connected, High-Performance Buildings; and 4) Next Generation Space. Over the course of the last 30 years, there have been five major phases of automation that have impacted the commercial and corporate real estate industry. Following is an overview of this CRE Tech evolution: CRE Tech 1.0 started over 25 years ago. Companies like Manhattan, Tririga, Yardi, MRI, CTI, J.D. Edwards, Argus, Angus and others, were the first to enter the real estate technology space. Their primary functionality was targeted on lease administration, asset management, accounting and property management. CoStar, which was founded in 1987, emerged as an industry giant, although the company has focused more on transactional and market data. Comps Inc., another market data company (acquired by CoStar), was also an early pioneer as were DataQuick, Damar, MetroScan and others. On the smart building...
SOHARA
Indian Arts + American Youth
Rekha Rao, Co-Founder of SOHARA, was born and raised in India. She grew up surrounded by the country’s rich heritage of visual arts, classical music and dance, all of which shaped her perspectives and values and an ongoing involvement in the cultural arts. It’s a time in her life that she remembers fondly. Rao relocated to America more than 40 years ago when her husband was finishing his Ph.D. in the United States. “We grew up in India and although now settled in the U.S., we go back often and continue to maintain strong ties to India,” says Rao. “Our children and now our grandchildren are born here and their ties to India are a little different than ours. We want all of them to be exposed to India’s rich arts and take pride in their heritage.” That yearning sparked the birth of SOHARA. The root word, “sohar,” represents traditional songs that were sung at the birth of a baby in the Mithila region of ancient India, current day Bihar. “It was perfect. SOHARA is the birthing of a small non-profit organization. We were inspired by our children, to share our passions with them in a more formalized way. The name was perfect and, at the time, SOHARA website was available, too!” Unfortunately, someone purchased the domain name shortly before the organization formed. (“I should have grabbed it when I had the chance,” laughs Rao.) Unfazed, the nonprofit marched forward with its mission. “Our mission, basically, is to bring the best of India’s arts and traditions here as opportunities come our way and share them with the audiences locally especially the younger audiences. We look to collaborate with other organizations involved in cultural arts, whenever feasible,” says Rao. To date, SOHARA has hosted events in...
Farris Haj
Yardi Employee Profile
When Farris Haj moved to Santa Barbara from Israel in 1984, he wasn’t sure what the future might hold. But he had heard from his cousin, who was living in Santa Barbara at the time, that it was a beautiful coastal city with warm people and strong educational opportunities. At age 18, Farris decided to take a leap of faith. So, he packed his bags and moved, knowing he would undoubtedly encounter language and culture challenges. “I wanted to pursue my higher education here in America, but financially speaking, my family couldn’t possibly afford to put me through school here. So it was up to me to work hard with complete focus and dedication and come up with the funds to finance my education,” he recalled. It was no easy task, as he spent those college years working thirty-five hours a week whilst taking 16 units a quarter. Thirty years later, Farris reflected on moving from his country to attaining U.S. citizenship after being inspired by Yardi CEO Anant Yardi’s end of the year address to the company, in which Anant outlined a new community outreach effort. “I am a walking example that success can still be attained in America, and I want to share my life experiences with others in hopes of helping them understand and achieve their goals,” Farris stated. “One of the reasons that I wanted to tell my story is to express my gratitude to America and to Yardi. I feel that I owe this country so much,” Farris said. After attending SBCC for two years, the math and computer science major transferred to UCSB, where he worked numerous campus jobs to pay for his studies. His commitment to building an American life was quick – in 1990, he became...
Breaking the Cycle
Domestic Violence Solutions
Many Americans are unaware of the prevalence of domestic violence in our communities. Domestic Violence Solutions (DVS) strives to educate the public while creating a pathway of hope for those who experience domestic abuse firsthand. DVS is Santa Barbara County’s only full-service domestic violence agency, committed to ending the intergenerational cycle of domestic violence through prevention and intervention services. DVS provides the county’s only 24-hour shelter service, as well as the county’s only transitional housing program for domestic violence survivors. The necessity of these life-saving resources remains vastly unacknowledged. During corporate outreach events, DVS Executive Director Charles Anderson often asks, “Do any of you know someone who has been a victim of domestic violence?” Audience members often shake their heads. Yet without fail, after the meetings, someone discretely approaches Anderson or his staff. They carry their secrets in tow. “After one session, a woman came up and touched my arm,” Anderson recalls. “She said, ‘I was in your program eight years ago. If it wasn’t for you, I’d be dead.’ She worked in the office with all those people and none of them knew the struggle that she went through. People don’t tell anyone because they just want to move forward. Escaping can be hard enough.” Escaping domestic violence can often be an arduous and dangerous journey for the victims. Many take the first step towards liberation after a tragic incident that requires police intervention. Until recent years, law enforcement focused solely on securing the aggressors. Victims were left without resources to move forward safely or confidently. At times, victims were even blamed for their role in their abuse. In response, DVS applied for a was awarded a three-year Domestic Violence Emergency Response Team (DVERT) grant from the California Office of Emergency Services (Cal OES)....
Focus on Manchester
UK Think Tank
UK Think Tank: Insight from a recent real estate roundtable held in coordination with Property Week. Manchester is one of the UK’s most successful locations for large-scale private rented sector projects. But what are the drivers of success? Yardi brought together a think tank to discuss future developments in the sector. OUR PANEL OF EXPERTS Tom Bloxham MBE – founder, Urban Splash Matthew Howard – deputy fund manager, Hermes Real Estate Investment Management Antonio Marin-Bataller – investment executive, PATRIZIA UK Stefan Trebicki – project architect, SimpsonHaugh Paul Winstanley – partner and analyst, Allsop’s private rented sector and build-to-rent team Oliver Wolfryd – operations manager, Moda Living Claer Barrett – personal finance editor, Financial Times, and contributing editor, Property Week (chair) Why have you all chosen to invest and develop build-to-rent (BTR)schemes in Manchester? Antonio: Manchester scores highly from a demographic point of view, and the high level of interest from institutional investors makes the city a compelling story. The choice of city centre sites was relatively ample and it’s a very walkable city. Young people want to be in walking distance of transport, work, entertainment and friends, and Manchester has one of the highest retention rates for students following graduation in the UK. Matthew: Manchester was an obvious choice for us – it has all the drivers of urbanisation and the city centre has undergone a renaissance. Tom: When I first came to Manchester years ago, there were 200 people living in the city centre and you couldn’t buy a pint of milk. Now 30,000 live here, and I believe it’s only just started – there will be a lot more growth. BTR is very popular here – is Manchester going to have an oversupply problem? Tom: What I do worry about is that...
Westbrook Mgmt
Runs on Yardi
Maintaining a family-oriented company culture does mean limiting corporate growth. Westbrook Management of Milwaukee maintains the balance with Yardi Voyager. Westbrook Management supervises about 2,000 units, including 450 units of affordable housing. Anthony Franda joined Westbrook Management four years ago to serve as the Controller and CFO of the small organization. He quickly embraced the tight-knit office community. “It’s a small, family-owned organization. Because it’s small, we all wear a lot of hats. Everybody is valued,” says Franda (pictured, right). “I think having direct interaction with the owners allows me to see that I’m having an impact and that I’m valued and appreciated.” While the family-owned atmosphere was great for office culture, staying small wasn’t a long-term plan. Westbrook Management had the talent and will to grow. But Franda soon realized that an outdated software system limited the company’s capacity. Franda attended a National Apartment Association (NAA) conference in search of a solution to the outdated software. “We went to an NAA conference and saw everything that the industry was doing. Our system couldn’t handle anything, really, that the industry was moving towards. I realize that we had an antiquated system. Not only that, but the software company that we were with wasn’t investing in the product. They weren’t updating,” Franda says. “I realized that we were in the wrong system.” Westbrook Management thoroughly researched several software options before selecting Yardi Voyager. Franda explains, “Yardi is an industry leader and they invest a lot in new technologies. The one thing that I realized is that if you’re not constantly improving with all of the new technologies that are coming out, within a few years, you’re going to be antiquated. I needed to find a software company that is constantly improving their processes and investing...
John Azar
MACC Venture Partners
For Yardi Matrix client John Azar, one of the most important aspects of any real estate transaction is rigorous due diligence. That means having the most comprehensive, up-to-date market information available to make a smart buying or selling decision. In 2016, Azar’s firm MACC Venture Partners began using Yardi Matrix for apartment market data, switching from their previous data source, one of the industry’s best known providers. “We kept looking at the disparity in cost and at the data being produced, and we really couldn’t find enough difference to justify the large cost difference between Yardi and our previous vendor,” Azar explained. “The integrity of the Yardi data is just as good and in some cases better, and Yardi offered much more competitive pricing. And Yardi is very responsive. Client services are always on point.” Ten-year-old MACC Venture Partners, which is closing in on almost 5,000 apartment units in the Southeast United States, has also made customer service a vital part of its success. The family-owned private equity firm is currently branching out into fund management – its first ever $25-$30 million fund will launch this month. “It is our first fund, a closed-end private equity fund. We are growing and making more products available to our investors. But we’re still a family owned company, so they are going to get the same service they would get from most real estate platforms, but with a family company touch to the relationship. We are very relationship driven,” Azar said. It has been a unique journey for Azar, who was born and raised in Aleppo, Syria, and emigrated to the U.S. at age 16. When his family arrived in the states, Azar spoke limited English and was wide-eyed as he experienced American culture in real life,...
Upgrade Achievement
Buzz Oates goes to Voyager 7S
The “Upgrade Like a Rock Star” series continues, offering insights for a smooth transition to Yardi Voyager® 7S, our latest property management platform. For the second installment, Kimberly Chambers, Senior Vice President, Accounting and Tax Services, at Buzz Oates real estate firm shares how she led her team through a two-month conversion from Voyager 6 to 7S. Getting Started The conversion of Buzz Oates models how a small team can make big strides towards efficiency in a short timeframe. At Buzz Oates, there are just 45 staff members using Yardi Voyager to manage 22 million square feet of real estate. “We run lean and mean,” laughs Chambers. “Since we expected our users to handle their regular workload and test, it was, ‘Okay, well, we’re going to test what we can and then we’re going to go for it.’ And we did. And the conversion wasn’t a very long timeframe.” The resourceful team prepared for the transition by watching training videos and tutorials on Yardi Client Central. Through the online portal, Yardi customizes virtual training tools to expedite user education for each client. Buzz Oates then invited Yardi specialists to offer onsite training for the group. The specialists covered new features in Voyager 7S and addressed questions that arose during the virtual training. Chambers says, “When a user had issues, the Yardi representatives were able to go around and help us get them up to speed right away. The users didn’t have to wait for our one IT person or myself to run around. We had a few more hands on deck that could answer their questions.” Testing and Challenges While a small staff size made training more manageable, it posed unique challenges during the testing phase. Without a designated IT team for the task,...
Value Opportunity
For British Shopping Centres
Editor’s note: the following article originally appeared in the British real estate publication Property Week on Nov. 25. Martin Betts is Yardi’s Sales Director for UK and Ireland. Are some shopping centre landlords guilty of thinking their asset is simply a property? They get the tenants in, the leases agreed and the rents start rolling in. But thinking in this way can limit the potential of the asset. For unlike an office block or an industrial unit, the shopping centre presents many different avenues for turning revenue. The unique nature of the mall means there is huge potential for additional revenue generation- something landlords and shopping centre managers need to ensure are managed and promoted effectively. Spaces like the walls are potential advertising spots, mobile phone masts can be erected on top of the buildings, pop-up stands can be used to utilise what would otherwise be dead space within the mall and even car washing facilities in the car park – all of this generates rent for the landlord and maximises space. Some of the best shopping centre operators have been doing this for years, but there are still way too many that aren’t or are not capturing the data that highlights where these opportunities exist. The UK market is moving more and more to a turnover rental structure, so an even greater prevalence is put on the landlord to drive footfall and entice people to the centre. But this is not easy in such a competitive retail and shopping centre sector, where you may have three shopping centres in close proximity to one another, all vying for the same customers. People will generally choose on the calibre of the shops and the experience they receive. So how do successful landlords and managers attract...
Kelley Shannon
Meet the New Marketing Genius
Meet Kelley Shannon, Vice President of Consumer Marketing at The Bozzuto Group and marketing genius who started her professional career in accounting before changing courses to focus on brand management. “Coming from accounting where you’re looking at numbers all day, I was missing the creative piece. While I enjoyed the problem solving, I missed the human connection. Marketing allows me to be analytical and apply creativity to help people solve problems and meet business goals. It’s the right fit for me.” In her role at Bozzuto, Kelley leads a team that focuses on impacting key touchpoints in a customer’s journey. With dozens of new communities every year, Kelley and team are busy developing marketing plans to deliver quality leads to over 200 communities, creating engaging brands and cementing memorable customer experiences – while ensuring that all marketing is reflective of their diverse and inclusive culture. We recently had the chance to ask Kelley how she manages to keep up with (and support) the pace of growth at Bozzuto. Keep reading to find marketing tips you can apply at your own properties, no matter how big or small. Q: Can you tell us a little about Bozzuto and what makes the company unique? A: Bozzuto is a regional leader with a national reputation. We currently manage more than 60,000 apartments and homes. We pride ourselves on providing outstanding service and consistent value for customers, clients and partners. Jamie Gorski, Bozzuto’s CMO, being the visionary that she is, is not one to rest on our laurels. She is always looking for what is new and interesting, especially outside of our industry. When we find it, chances are we’re going to evaluate it for its relevance to marketing real estate. Q: How does Bozzuto use RentCafe? We partnered with Yardi and the RentCafe team to create a property marketing website template that supports Bozzuto’s brand and marketing strategy. It provides us with a pre-approved yet customizable platform that our team can use to reduce the typical time to market, while maintaining our design and usability standards. We can build new sites more quickly with RentCafe. We can also rapidly convert old websites that aren’t working and bring them to a place that better reflects the brand story and engages prospects instantly. Now site visitors view 23% more pages and spend 20% more time online with us. Q: What are you doing to promote increased session duration on your property marketing sites? Why do you think visitors are staying longer? A: We focus on putting information that prospective renters want front and center…floor plans and visual content. When you visit any of our sites, we’ve made the navigation to these key areas immediately accessible. And we often add video content on the homepage to draw people in. These visuals give you a sense of how the community lives, how people use the spaces. I feel like we’ve won when someone says, “I could see myself living here.” Q: How important is the mobile experience? A: With the growth in mobile as the first point of entry for many people searching for apartments, our goal is to deliver a great mobile experience. This means quick access to photos, contact information and online tour scheduling. Q: What are some advantages that you have seen from working with Yardi? A: RentCafe saves us time and offers a cost-effective website solution for both new communities and those needing to update their online presence. It helps us keep up with Bozzuto’s pace of growth without compromising our standards or putting extra strain on the marketing team. Yardi has been a great partner! Q: If you’re not in the office, where are you? A: I enjoy visiting the communities, but I’m happiest brainstorming with my team. We talk about marketing pain points and how to fix them. We find ways to automate tasks, and our latest effort is to...