Apple Intelligence

Apple 2024 Edition

By Katrina McDowell on Sep 25, 2024 in News

Apple launched and revealed its latest products last week with its latest announcement of Apple Intelligence. Let’s explore these innovative products that keep us healthy, connected, productive and entertained.

Apple Watch has a new design that is even more useful, essential and intelligent. Series 10 has the most advanced design and the biggest wearable display ever built. It has 30 percent more screen area than the Series 6. With increased font size and easy type messaging, its rounded corners are softer and sleeker with a wider display and 40 percent brighter when viewed from an angle.

Apple Watch Ultra 2 has new aluminum finishes and comes in Jet Black—the first ever glossy black aluminum finish, along with rose gold and silver. It is more comfortable and is the thinnest/lightest Apple Watch ever at just 9.7mm. Nearly 10 percent thinner than Series 9. A new sleek speaker lets you play music directly when you don’t have AirPods handy. Polished grade 5 titanium replaces stainless steel, weighing 20 percent less than the stainless-steel Series 9. With custom Apple silicon, it is carbon neutral and energy efficient. For phone calls on series 10, the new neural network is used to suppress background noise to make it sound clear and crisp.

AirPods According to Apple, Apple AirPods are the most popular and loved headphones in the world! They are magically easy to use, and the new generation of AirPods 4 has 3D photogrammetry and laser topography to build an unparalleled data set. AirPods 4 is the most comfortable yet. It has an H2 chip unlocking only what Apple silicon can deliver—the best-sounding AirPods ever, including hands-free personalized spatial audio. When interacting with Siri, you can shake your head yes or nod to say no. Voice isolation removes all background noise while on the phone, regardless of the environment. The charging case is USBC and the smallest and most portable case ever for AirPods, with up to 30 hours of total battery life.

AirPods Pro active noise cancelation and will remove all environmental noises with listening modes. Adaptive audio automatically reduces noise for you as the environment changes. Conversation awareness will automatically lower the media once you start talking to someone. AirPods Pro can be wirelessly charged with an Apple watch or Qi-certified charger.

Health capabilities with AirPods Pro have three focus areas: prevention, awareness and assistance. Hearing protection helps with passive noise reduction. Hearing prevention with a hearing test and a simple five-minute check with different volumes and frequencies in the health app will then add a hearing aid feature based on the results. AirPods Max has new colors: midnight, blue, purple, orange and starlight and even more ear coverage and comfortability.

Apple Intelligence’s new chips, A18 and A18 Pro, have smaller transistors and better density, performance and efficiency. CPU performance is 30 percent faster than the A16 Bionic in iPhone 15 and uses 30 percent less power. The GPU performance is 40 percent faster than the iPhone 15. Private cloud computing maintains the privacy and security of iPhone and protects information that is never stored or shared with Apple, used only for your requests and verifiable privacy promises. Apple Intelligence transforms so much of what you do with your iPhone by expressing yourself with writing tools and tones and customizing emojis like making a princess rockstar fairy. Relive memories in photos and prioritize and focus mail that will be easy to survey inbox and priority messages will be placed at the top. Siri will be more natural, relevant and personal, and you can always type to Siri.

iPhone 16 and iPhone 16 Pro have been designed with high-performance computing, memory, bandwidth, and energy efficiency. iPhone 16 will come in new ultramarine, teal, and pink colors, as well as white and black. It has the exact sizes as the previous iPhone, 6.2 and 6.7 (iPhone 16 plus) inches. Still, the most significant difference will be the customizable action button, allowing the user to identify a song, translate a phrase or take a photo. It can even unlock your car with the FordPass app. The camera is a powerful tool for intelligence with its innovative camera control and instant, easy access with just a click.

iPhone 16 Pro has breakthrough innovation with its thinnest borders than any other iPhone and new sizes 6.3 and 6.9 (iPhone Pro Max) inches. The iPhone 16 pro will come in four colors: dark black, bright white, natural and desert titanium. It is made from 100% recycled aluminum. It has fantastic battery life. The iPhone 16 Pro will feature a new 48MP Ultra-wide camera with hybrid focus pixels and autofocus and a 5x telephoto camera with the longest focal length and 100% focus pixels—three new cameras and a camera control button. Videos are now 4K120 resolution frames per second for incredible slo-mo.

These are huge leaps from the iPhone 12 and Series 6 watches. Want more information? Check out Apple’s full announcement here.

Are you ready for Apple Intelligence? We’d love to hear your thoughts on these new products. Please share those customized emojis with us!