World Water Day

Multifamily Opportunities

By Erica Rascón on Mar 20, 2018 in News

World Water Day is March 22! This international holiday encourages individuals, businesses, and governments to explore ways to reduce water waste.

For your property, water conservation comes with additional benefits. Boost resident loyalty and reduce turnover with these World Water Day tips.

Get Acknowledged for Your Efforts

You may already have measures in place to cut water usage at your property. If your residents don’t know about them, they can’t appreciate your efforts.

Use RentCafe’s easy text or email messaging tools to communicate with residents about the steps in place to reduce water usage around the property. Perhaps you use well water for lawn maintenance and have the irrigation system on a timer with rain delays. Let your residents know!

Little details go a long way towards building loyalty.

Let Common Spaces Advertise for You

There were plenty of ways to conserve water and market your water consciousness to residents and prospects.

Promptly fix water leaks, particularly those in public spaces such as pools, community restrooms and property irrigation systems. Residents can see the needless water waste—they will also note your responsiveness to stop it.

Use EnergyStar® and WaterSense®-rated appliances in public spaces such as community kitchens, laundry rooms and the leasing office waiting room. Savvy residents—and prospects—will recognize these cost-saving logos and associate your property with efficiency and global consciousness.

Automate Savings for Residents 

Most residents want to save money on their utility bills. You can build loyalty when you show how your property reduces their utility costs each month.

Submetering, for example, cuts costs by 10-26 percent. Residents also like to know that they are paying only for the water and energy that they consume. Use Yardi Utility Billing to gather and related submetering savings to your residents.

Go for Major Impact

Turning a unit is a great opportunity for inexpensive yet cost effective retrofits. Aerators use air and force to improve water pressure without increasing the flow of gallons per minute (GPM).

These investments are worth your consideration:

Pass on 40 percent savings when you upgrade outdated 2.5 GPM kitchen faucet aerators with their efficient 1.5 GPM counterparts.

For less than a dollar each, you can add 1 GPM aerators to standard bathroom faucet. Residents will enjoy the 54 percent savings.

Remind residents of their savings every morning with updated showerheads. Low-flow showerheads can reduce costs by up to 50 percent. What’s best is that residents won’t notice a decrease in water pressure. Refreshing!

Want major impact? Offer existing residents the opportunity to upgrade their fixtures before the unit is turned. Those who take advantage of the upgrades will appreciate the opportunity to save money without ending their lease.

How will you celebrate World Water Day at your property?