Looking for a creative approach to senior living design? Look no further. Watercrest Senior Living is developing a biophilic-inspired community and it’s a sight to see. Meet Watercrest Watercrest Senior Living is all about dedicated care. This provider upholds their mission “To Welcome, To Care, To Serve” in their thoughtfully-designed communities built to provide security, comfort, health, happiness and opportunities to help residents live their best lives. The biophilic design theme will live at Watercrest Macon, a Georgia-based community offering assisted living and memory care options. Biophilia explained Defined as the innate human instinct to connect with nature and other living beings, Biophilia makes for an ingenious design foundation. In this case, it’s the foundation for amenities at Watercrest Macon. Building a biophilic space means incorporating natural materials and patterns in the design process. The ultimate goal is to develop a strong connection to nature — and ensure that connection is maintained. But what’s the benefit of living in a biophilic, nature-inspired environment? Research suggests that nature living can enhance mood, decrease stress, increase concentration, reduce blood pressure and more. And according to Watercrest, their biophilic-themed community is being purposefully designed with these benefits in mind. Immersed in nature at Watercrest Macon Come early 2022, when the new amenities are scheduled to be finished, Watercrest Macon will take nature living to a whole new level. Deeply rooted in biophilic themes, their fresh architectural elements aren’t often found in senior living communities. With that, congratulations are in order! Shoutout to Watercrest Macon for creating a unique, positive experience for their residents. The community’s amenities will include an oversized atrium, therapeutic moss walls, landscaped walking paths, a signature water wall, gardening stations and even an outdoor putting green. See for yourself in Watercrest Macon’s LinkedIn...
Student Housing
New Yardi Matrix report
The Yardi Matrix Student Housing Report for January offers a glimpse into the health and future of the market. Data reveals solid performance and steady growth, particularly among Big Ten universities. Preleasing Yardi 200 ended the fall 2021 preleasing period on a high note. In September, the figures came in at 94.3%, a 5.2% increase from fall 2020 but 0.4% less below pre-pandemic fall 2019. Data shared by the National Student Clearinghouse Research Center in October 2021 suggests that postsecondary enrollment for the fall 2021 term was 2.6% lower than the previous year and 5.8% below 2019. The nation’s most selective schools and schools in markets with high costs of living have had the strongest leasing thus far. Universities in the Big Ten conference report 40% preleased bedrooms as well as the highest prelease growth of November at 18.7%. Preleasing for the fall 2022 term is already underway. In November, preleasing ended at 26.7%, up from 15.4% from the previous year. Rents The average rent per bedroom was $791 as of December, a 2.2% increase over the previous year and 0.3% over the previous month. That figure marks the highest average rent for off-campus dedicated student housing since the onset of the pandemic. Most notably, the University of California-Riverside reported annual rent growth above 15% and average monthly rent per bedroom at $1,004 as of December. Overall, spring is estimated to bring modest rent growth, particularly favorable for the most selective universities. Only seven of the Yardi 200 universities with four or more properties reported negative annual rent growth. Among them, the University of Alabama reported the steepest decline with -2.7% growth in December. Supply Though housing deliveries declined in 2021, supply is currently on the rise. Yardi 200 delivered about 19,000 bedroom as...
Productive, Remotely
WFH Becomes Norm
With the pandemic still affecting much of the economy, remote work – utilized by about 16% of the U.S. workforce in 2019 – has become even more entrenched as a business norm. Some employers are making remote work available permanently while others are adopting a hybrid model. Gains in employee satisfaction, productivity Data collected by a team from the Mexico Autonomous Institute of Technology, Stanford University and the University of Chicago Booth School of Business through March 2021 found that nearly six out of 10 workers reported being more productive working from home than they expected to be, compared with 14% who said they got less done. As far back as May 2020, four in 10 Americans who worked from home at least one day a week said they would look for another job if their employers ordered a full-time return to the office. The U.S. Bureau of Labor Statistics weighed in with a report that labor productivity, defined as the value of goods and services produced per hour of work, increased by 1.8% between the second quarter of 2020 and the second quarter of 2021, compared with an average annual increase of 1.4% from 2005 to 2019. (Some of those gains occurred in durable-goods industries such as car and appliance manufacturing that are largely unaffected by the working-from-home trend.) The shift toward working from home isn’t universally embraced. CEOs such as David Solomon of Goldman Sachs and Jamie Dimon of JP Morgan Chase have claimed that the practice is detrimental to creativity and culture. Partisans on either side can bolster their cases with a spectrum of arguments: better sleep; less time lost to commuting; reduced spontaneous communication with colleagues; enhanced employee retention; fewer opportunities for the personal interactions and mentorships that advance careers....
Prologis + Sustainability
Ahead of What’s Next
Logistics and construction are among the top ten most environmentally hazardous industries in the world. Rather than accept the status quo, some industry leaders are driving the effort to a healthier tomorrow. Yardi client Prologis is pushing the envelope on sustainability measures in logistics real estate. Prologis receives royal honors for sustainability measures His Royal Highness The Prince of Wales recently recognized Prologis for its dedication to sustainability. The Sustainable Markets Initiatives, with HRH as figurehead, bestows the Terra Carta Seal to just 45 companies in the world that have “set our planet on a fundamentally more sustainable trajectory.” Regarding the honor, the Prince of Wales said: “The Terra Carta Seal recognizes those organizations which have made a serious commitment to a future that is much more sustainable, and puts Nature, People and the Planet [sic] at the heart of the economy. We all need to make changes if we are to preserve the planet for our children and grandchildren and these businesses have pledged to make it easier for us all to do so.” Prologis leads the initiative of sustainable logistics with decades of concentrated efforts. The organization has become the largest developer and operator of logistics real estate due in part to its commitment to efficiency and progressive technologies. Prologis aims to become 100% carbon neutral in just three years. Prologis co-founder and CEO Hamid R. Moghadam said, “We’re pleased to join His Royal Highness, The Prince of Wales, and the Sustainable Markets Initiative’s work to help shape a more sustainable future for all.” He continued, “This is something we have long practiced at Prologis. It is simply doing our part to create a better, cleaner world for this generation and for generations to come.” Prologis welcomes new leadership for the new frontier Prologis appointed Susan Uthayakumar as chief sustainability and energy officer, a new role that serves the organization’s customer-focused sustainability and energy solutions business. Uthayakumar and her team will analyze and develop current and emerging energy solutions. Her team will also collaborate with the company’s divisions for environmental stewardship, social responsibility and governance (ESG). Together, they will enhance strategies on stakeholder engagement. Uthayakumar explained, “Customers today are looking for a partner who can help them achieve their sustainability goals in innovative new ways while running their businesses as effectively as possible.” She adds, “That will be my focus at Prologis.” Prologis Chief Operating Officer Gary E. Anderson said, “Susan’s proven leadership and experience will be critical to our ongoing innovation and progress on our long-term sustainability goals – and those of our customers.” Read more on sustainability at...
Tech Trends + Innovations
Proptech to Drive Success in 2022
Technology has permanently changed how consumers search for, tour, rent, buy and sell real estate. Check out which established proptech tools get a fresh twist this year, and which innovations bring greater conveniences to the industry. Multiple tour options are no longer optional Today’s prospects expect multiple ways to view a property. Technology plays a huge role in the ability to offer multiple convenient tour options. For most renters, the search begins online. A survey reveals that “renters are becoming so comfortable with renting digitally, that 72% say they would rent an apartment without ever seeing the property in person if a 3D virtual tour was offered.” In stead of stagnant photos, 3D self-guided tours use special software to give online viewers a 360 tour of every space in the property. While the majority of renters may sign a lease at this point, for many, this option acts as a filter. It helps prospects identify which units they want to further investigate. Live virtual tours allow prospects to remotely attend a walk-through lead by an agent. This gives prospects an opportunity to ask clarifying questions about the unit, property and neighborhood. The engagement gives the agent a chance to build a relationship with the prospect. Not all prospects want the guidance of an agent. For self-guided tours, prospects use online scheduling software like RentCafe Self-Guided Tours to book a tour. After a quick yet secure verification process on their mobile phones, prospects access the unit. They complete the tour at their own pace, unassisted by an agent. Multiple tour options give forward-thinking property managers an advantage over less tech-savvy competition. Digital twins have joined the chat Want to get ahead of the tech curve and offer your prospects something truly unique? Digital twins have a growing presence in real estate. A digital twin is software that uses real world data to create simulations that predict how a unit or building could perform. The technology empowers prospects with a better understanding of a property: its environmental efficiency, typical cost of utility bills, and the scope of resilience against natural disasters to name a few. Properties that offer special structural features now have a way to demonstrate those advantages. Bitcoin establishes itself among flexible payment options Online payment options have included ACH and debit / credit cards. More recently, text and voice command payments entered the real estate scene. Now, real estate professionals are also integrating cryptocurrency and blockchain-supported contracts. Bitcoin, the most popular cryptocurrency, began disrupting real estate transactions en masse in 2013. Since then, its popularity and legitimacy has steadily grown. Blockchain, the supporting database, offers secure, anonymous and accurate transactions from start to finish. Real estate firms interested in optimal efficiency and seamless international transactions may consider cryptocurrency with blockchain-supported transactions. Chatbots with machine learning improve responsiveness Responsiveness will make or break a relationship with consumers. Chatbots can answer inquiries 24/7/365 without inconveniencing human agents. Chatbots with machine learning, like RentCafe Chat IQ, will offer a noticeable difference in customer service. These AI-supported bots “learn” with experience, adapting to the nuances of human vernacular to improve future interactions. With chatbots, property managers can offer stellar customer service at any time of day. Staff leans into automated ads Software can automatically transform ILS listing into detail-specific ads. If needed, staff can adjust parameters to hone in on key audiences. For each automated ad campaign, staff receives data on views, clicks and demographics, allowing tweaks throughout the process. Automated ads reduce manual labor while improving ad spend control and ROI. Tech for the win Tech is a powerful ally for any growing real estate business. Technology improves staff efficiency and reduces menial task loads. The same products serve as differentiators that offer sought-after conveniences to consumers. Seeking a tech partner to help your business grow? Join a webinar to discover a suite of multifamily tech tools to support your...
Senior Tech Tips
From Maplewood
It’s no secret that technology is beneficial. For seniors in particular, tech can help with socialization, safety and everyday tasks. That’s according to Yardi client Maplewood Senior Living, who published a stellar blog post analyzing the role tech plays in older adults’ lives. So if you’re curious how certain tech solutions can benefit residents in your communities, you’re in the right place. Benefits of seniors using technology Citing research, Maplewood shares four ways technology can enrich seniors’ quality of life: Socialization — especially during the pandemic, seniors face an increased risk of loneliness and social isolation. Fortunately, tech can be used to prevent serious, long-term effects. According to a study shared by Maplewood, Internet use by seniors resulted in lower depression and higher levels of social support. Safety — rightfully so, family members may worry about the safety of their loved ones as they age. But tech solutions are built to help. From tools that track a senior’s care patterns to devices built to alert medical professionals in an emergency, the right system can reduce risks and provide peace of mind. Entertainment — tech can provide various entertainment options for seniors. This includes online classes, games and movies. Smart devices can also provide accessibility, catering their features specifically to seniors, allowing them to receive the maximum benefit. Exercise and health tracking — prioritizing mental and physical health is key for all ages, seniors included. With the right tools, seniors and loved ones can easily track important health information like activity levels or medication schedules. Ways to utilize technology There’s a wide range of possibilities when it comes to technology. For seniors, different solutions can transform their day-to-day lives. Maplewood offers five key ways older adults can utilize tech: Manage financesSchedule appointmentsMaintain social...
Multifamily CRM
What to Look For in 2022
Are you setting fresh, ambitious goals for your multifamily business? Quality customer relationship management (CRM) software can help you reach them. We’ve got top insights in what to look for when choosing a multifamily CRM solution. What is multifamily CRM? You’ve likely heard of CRM and even dabbled in some of its features. Such software is increasingly critical for the optimal efficiency and functionality of your multifamily business. CRM gives you a 360-degree view of your relationship with each contact, from prospect to former resident. It offers a centralized location for managing client info, tracking correspondences and compiling data on client behaviors. With such insights, you can market for more conversions, sign more leases, improve retention and revenue. A good CRM tool will also help office workloads feel lighter, resulting in more energized and focused staff with less turnover. If that sounds good to you, read on! What to look for in multifamily CRM… There are lots of CRM options on the market. To select the one that is appropriate for your business, consider the following. Scalability Different tools at different price points will offer options that are suitable for your business. Select an option that meets your current needs and can grow with you in coming years. Automation We will spend a lot of time here. Your staff will need automation to streamline workflows and reduce manual, redundant and often time-consuming tasks. Consider follow-ups: quick responses (under five minutes) are 21 times more likely to lead to a sale. This is because 88% of consumers expect a business to respond to their inquiry within 60 minutes. More than 30% expect a response in 15 minutes or fewer, per the 2020 NMHC/Kingsley Apartment Resident Preferences Report. With automated text messaging and emails, your CRM...
Climate Protection Partnerships...
EPA Program Spans 3 Decades
It started with Green Lights. That was the U.S. Environmental Protection Agency’s (EPA’s) inaugural Climate Partnerships Programs initiative in 1991. Since then, Climate Partnership Programs has engaged tens of thousands of public and private organizations, generated billions of dollars of investments in energy efficiency and clean energy, saved American consumers more than $500 billion in energy costs and prevented more than 6 billion metric tons of greenhouse gas emissions. Green Lights – which encourages organizations to use energy-efficient lighting technologies in their offices, factories, stores and warehouses – is one of more than two dozen Climate Partnership Programs. Vital to meeting national greenhouse gas reduction, carbon-pollution free electricity and net-zero emissions targets, the programs include: ENERGY STAR®, which identifies energy-efficient products and practices for consumers and businesses in 33 industrial sectors and 840 utilities. Since 1992, ENERGY STAR, managed jointly by the EPA and the U.S. Department of Energy, and its partners have helped American families and businesses save 5 trillion kilowatt-hours of electricity, avoid more than $450 billion in energy costs and achieve 4 billion metric tons of greenhouse gas reductions. In 2019 alone, ENERGY STAR drove reductions of 220,000 short tons of sulfur dioxide, 220,000 short tons of nitrogen oxides, and 27,000 short tons of fine particulate matter. ENERGY STAR product sales exceed $100 billion annually.The State and Local Climate and Energy Program, which offers free tools, data and technical expertise to help state, local and tribal governments achieve their environmental, energy, equity and economic objectives.The Green Power Partnership, a source of information and technical assistance for companies using green power. The program has helped prevent nearly 280 metric tons of greenhouse gas emissions.Methane Emissions Reduction Partnership Programs, which promote the cost-effective recovery and use of methane by sectors such as agriculture,...
Thrive with BI
Explore Senior IQ
How can business intelligence (BI) software provide insightful data? Our resourceful infographic has the answers, painting a detailed picture of BI and its benefits. We’re here to share it with you. Keep reading to discover why a BI solution like Senior IQ uncovers the information needed to make smarter, faster decisions — and drive growth in your communities. Data scattered across siloed systems leads to incorrect, outdated information Senior living business intelligence is crucial for today’s providers. But disparate systems don’t compare to a single connected solution. And our infographic has the research to match. According to BI-Survey, out of companies drawing data from disparate sources, only 5% report having no significant problems. A centralized business intelligence solution is key By accessing data from a single and accurate source, senior living providers can steer their communities forward. But what are the specific benefits? How can a single connected solution transform your business? For starters, a centralized BI solution helps providers … Streamline operationsMeasure successSave timeMinimize risksEmpower staffImprove resident care Not convinced? Take a look at the findings shared directly in the infographic. But while you’re here, we’ll point to a few: 54% of enterprises say BI is critical or very important to their current and future strategies, according to ForbesFinances Online reports that companies with CEOs that spearhead data-driven decisions are 77% more likely to achieve business goals64% of users reported that BI data helped improve their efficiency, says Finances Online Transform your business with Yardi Senior IQ Senior IQ is a single connected BI solution designed for the unique needs of senior living providers. With this specialized system, you’ll gain access to … Real-time reports and dashboards450+ pre-configured KPIs plus custom optionsInternal benchmarks and industry comparison dataPrecise insights for presenting to investors or...
Fitness Trends 2022
Value-add amenities
With the new year here, you can expect an influx of interest in your fitness amenities. Prepare your space and gym calendar for creative, fun and forward-thinking fitness opportunities. You can appeal to prospects who are seeking a fresh start as well as existing renters. Refresh your fitness center offerings Among New Year resolutions, wellness goals top the list. Whether it’s someone pursuing a healthier lifestyle or the fitness fanatic seeking greater gains, your gym is a tool for resident satisfaction. For the greatest satisfaction, regularly refresh your offerings. Without new and exciting options year-round, you’ll experience periods of frequent use and periods of gathering cobwebs. For exciting fitness ideas, take inspiration from these fitness trends for 2022. Fitness industry trends for 2022 1. Hybrid classes Offering in-person, virtual live stream, and on-demand recordings is a great way to appeal to busy renters. The array of options gives them the opportunity to work out in any manner and at any time. Follow-along videos are also a creative way to disperse crowds at the fitness center. When renters know they can access guided classes online, there is no need to max out in-person classes. 2. Sync with wellness trackers If you’re renovating, adding or updating your equipment, seek options that correspond with multiple fitness trackers. This feature makes coming to your gym an integrated part of residents’ wellness plan. 3. Outdoor classes Outdoor classes offer a convenient way for residents to exercise in a well-ventilated space. Additions such as solar sails and fans can extend the usefulness of your outdoor fitness area. 4. Love low-impact options Consider using the community pool to offer low-impact cardio and strengthening options. Buoyancy is a great tool for renters who are new to movement, suffer from joint pain,...
Smart Staffing
By Aegis Living
In the age of staffing shortages, senior living providers need creative approaches to attract and retain employees. And we’ve seen some effective strategies this year. But our newest discovery is from Yardi client Aegis Living, who’s launching a standalone agency focused solely on staffing. Meet Aegis Staffing. Smart staffing by Aegis In creating Aegis Staffing, Aegis Living is bringing originality and resourcefulness to the staffing crisis. This Washington-based provider will pilot the new, in-house agency for 12 to 18 months starting in January. Initially, the agency will focus on staffing improvements at Aegis’ Seattle communities, but CEO Dwayne Clark isn’t stopping there. In an interview with Senior Housing News (SHN), Clark says there may be opportunities to expand the service to other areas — and companies — down the road. In developing the new agency, Aegis is doing a full overhaul of the staffing philosophy they’ve followed for years. This entailed hiring full-time workers at competitive wage rates, offering time off and providing additional perks. But given the latest shifts in staffing, employees have new expectations related to work-life balance. And that’s what led Clark to take action. Aegis Staffing seeks to recruit workers and incentivize staff members in a whole new way. Attracting a new workforce While Aegis already employs seasoned caregivers, they won’t draw from their own workforce to staff the new agency. Instead, the company will recruit employees from outside agencies. They’re also widening their pool of considered applicants to include recent refugees, retired military personnel and older adults. “That’s a workforce that we haven’t been exposed to,” Clark told SHN. Aegis plans to incentivize with a high hourly rate — one that’s competitive to staffing agencies where prospective employees currently work. Although the staffing agency isn’t up to speed...
Changing Demands
Self Storage Adapts
The self storage industry has remained relatively strong in the wake of the pandemic. In addition to its traditional roles — during moving and to supplement lack of space at home — people who never used the service before needed space to store items, and for a wide variety of reasons. Yardi’s StorageCafe division has been keeping track of these trends and assessing the future of the self storage industry. Self storage facilities stayed open during the pandemic, responding to a myriad of new demands. There was help for people and businesses in transition and long-term solutions for online retailers and anyone experiencing cramped living conditions. Facilities also adapted quickly, introducing procedures that not only address hygiene requirements but also promote efficiency — and development of them has continued, in line with current demands and trends. Storage’s increasingly diverse customer base The storage sector’s customer base became more diverse. People who had to downsize, perhaps moving to the suburbs, joined the cohort of Americans who move house more habitually. Self storage has been on hand with a place for their belongings until they decide what to do with them. Then there were the college kids no longer on campus and those who needed to return to family households to assist with childcare or with elderly parents — they all needed space for excess belongings. New businesses and ways to run them When businesses closed physical offices, many moved furniture and filing cabinets into a storage unit. Retailers who needed a place to keep their stock did the same — finding it provided more flexibility than warehousing — while transitioning to selling online. Many people had to make home offices, triggering a need to store displaced items outside the house. In addition, the pandemic caused...
Making Seasons Bright
In Senior Living
‘Tis the season to spread holiday cheer! For us, that involves spotlighting our senior living clients — sharing how they’re making seasons bright for residents. And Watercrest Senior Living is no stranger to holiday activities. They’re organizing festive experiences for residents across their communities, which we can’t help but share. Here’s a roundup to get you in the holiday spirit: Festival of Trees Ever dreamed of walking in a winter wonderland? For residents at various Watercrest communities, winter wonderlands became reality during the organization’s annual Festival of Trees. And it’s exactly what it sounds like. At Watercrest Santa Rosa Beach, residents explored a magical showcase of holiday trees, all of which were donated by community partners. Families joined residents to stroll the festively-decorated grounds searching for their favorite tree, snacking on holiday desserts and mingling over hot cocoa. “These events, both big and small, make our Watercrest community truly a family,” shared Watercrest on LinkedIn, along with photos of the event. At Market Street Memory Care Residence Viera, owned and operated by Watercrest, the Festival of Trees was combined with another celebration: their fifth anniversary of serving seniors with Alzheimer’s. Residents and families experienced the splendor of the holiday season — gathering around decorated trees and enjoying live jazz — while celebrating the community’s important anniversary. We can say with confidence, the gathering was something special. Watercrest Winter Park joined the annual tradition, too. This Florida-based community gathered local businesses for a silent auction, raising over $1,200 for the AdventHealth Neuroscience Institute. How amazing is that? Of course, residents were immersed in a winter wonderland, sipping on holiday-themed drinks while admiring the trees. “At Watercrest Winter Park, we are always looking for creative ways to give back to our local community,” said MaryAnn Howell, executive director of Watercrest Winter Park. “This event is a meaningful way to celebrate the season and put our creative talents to good use.” Baking, decorating & more Watercrest proudly encourages residents to channel their creativity. And the holiday season is the perfect time to do so. At their Market Street location, seniors partook in the signature Aprons & Appetizers program — but with a holiday twist. Residents dressed in festive colors and baked sweet, holiday-themed treats. We’re loving the collage of photos Watercrest shared on LinkedIn. Watercrest Sarasota took a similar route, inviting residents to bake an all-time favorite sugar cookie recipe. Time was spent decking the halls at Watercrest Santa Rosa Beach and St. Lucie West. From painting ornaments to decorating trees, residents let their creativity shine. Watercrest shared photos of the spirited decorations at Santa Rosa and St. Lucie West on social media. Matinee musicals We all have our favorite holiday movies and plays. For some, the classic comedy “Elf” makes the list. If that’s you, you would’ve loved to join Watercrest Columbia residents for a daytime matinee of “Elf the Musical.” Performed at a local theatre, the musical was based on the beloved holiday film, and it was smiles all around. Happy holidays from team Yardi From our senior living team to yours, we hope you’re enjoying the holiday season. It always makes us happy to spotlight our senior living clients, like Watercrest, and the dedication they bring to their residents. Especially this time of year! To explore more holiday stories from Watercrest, check out their LinkedIn page. Want to learn how Yardi supports clients like Watercrest with our senior living management software? Let’s schedule a time to...
Shifting Interests
Google Searches Tell All
We can glean interesting insights from our Google search habits. Our internet queries reflect our interests and preferences. They offer a peek into what we can expect (or hope for) in terms of style, price, location and features in our home. To better understand our shifting interests during the pandemic, researchers at Point2Homes.com pulled search term data from Google Keyword Planner. This is what they discovered. What are we seeking during the pandemic? Researchers at Point2 observed the following in the past three years: Homebuyers sought affordability among pandemic markets rife with construction delays, skyrocketing supply prices and labor shortages. A few of the most popular search terms were “affordable homes for sale,” which increased by 108% compared to pre-pandemic searches; “first-time homebuyer” and “tiny home for sale” came in as second and third most searched terms. “Buying a second home” also showed significant interest, with searches jumping 53% in 2020 compared to 2019.Renters searched for financial aid to ease economic uncertainty and hardship. “Rent relief,” which received only about 90 searches per month in 2019, spiked to 9,900 per month in 2020 and 49,500 in 2021.Current homeowners explored ways to make the most of their equity and current interest rates. The search for “mortgage refinancing” increased by 124% in 2020 compared to 2019.Remote employees searched for ways to make their home more conducive to work. The key phrase “home office design” remained popular in 2020 and 2021. What were we interested in buying during the pandemic? While “affordable homes for sale” and “tiny homes for sale” saw improved popularity, homes on the other end of the spectrum demonstrated an uptick as well. Queries for “luxury homes” and “penthouse for sale” both increased by about 50% between 2019 and 2020. In 2020, searches from...
Building Bridges
The Warren Center
For many developmentally and neurologically divergent children, navigating the world requires a customized approach. Recent decades have cultivated improved understanding of neurological disorders, offering new therapies to children and their caregivers. The Warren Center leads the charge in bringing innovative care to Texas families. Meet Matthew When Matthew first arrived at The Warren Center, he was nonverbal. His Autism Spectrum Disorder diagnosis helped to explain why he found it difficult to communicate. When he became frustrated or overwhelmed, he would hide under a table. His parents sought ways to help their bright child better express himself and improve his social skills. After working consistently with The Warren Center, Matthew is now able to express his needs, desires, interests and ideas. As a result, he ditched his habit of hiding under the table. He is now speaking in sentences. “He started with five words, and now his words are countless and he’s saying five-word sentences,” said his mother with a smile. Matthew and his mother are one of many families who have found the tools that they need through The Warren Center. Each family receives customized care plans based on their unique circumstances. Experts work one-on-one with families to empower them with the therapies and services required for success. The Warren Center offerings Yardi is a proud sponsor of The Warren Center, which serves children and families impacted by developmental delays and disabilities. The nonprofit operates 15 sites throughout Texas as well as ongoing telehealth services. Programs at The Warren Center include the Early Childhood Intervention (ECI) program in which personalized therapy sessions take place in a child’s home or daycare. Children under three years of age receive therapy in communication, motor skills and sensory processing. Clinic Therapy Services offer comprehensive evaluation and therapy for...
Elevating Senior Living
Argentum White Paper
The senior living industry is ever-changing. To no surprise, the skills and training needed for senior living careers are changing, too. That’s the focus of Argentum’s latest white paper — a resource sponsored by Yardi. Keep reading to unlock insights from three higher education leaders, learn how to coach today’s emerging sales professionals and discover how technology is changing the way senior living organizations operate. Elevating the Senior Living Profession: Perspectives from higher education Analyzing the senior living profession calls for expert insight. Argentum opens the white paper with interviews from academic leaders Nancy Swanger of Washington State University, Andrew Carle of Georgetown University and Jennifer Pryor of Virginia Commonwealth University. These leaders share how senior living careers are perceived today, and how we can shift those perceptions for the better. They also touch on skills needed for those entering the senior living profession. And based on their experience, it all starts with higher education. Swanger, Carle and Pryor discuss: The need to shift career paths in senior living toward intentionalityWhy the impact of the industry warrants more curriculaHow educators and providers can — and must — come together Perspectives from sales As the senior living profession evolves, so do the roles within prospective organizations. Experts Michelle Moreland and Mary Benoist of Solstice Senior Living explain the importance of fresh sales roles, training and tactics as the industry changes. Moreland and Benoist answer questions like: How have senior living sales changed over the past year?What kind of environment are entry-level sales professionals walking into?How does educating the public and prospects about senior living fit into sales? Perspectives from technology There’s no denying the powerful impact of technology. This holds true for senior living communities, who now more than ever, are training staff members to use tech in their day-to-day tasks. The pandemic in particular has accelerated the use of tech to connect seniors with their families. In the final section of the white paper, industry veterans Breck Austin, Dave Eskenazy, Dennis McCarthy and Nicole Graham share their experience with tech solutions from the Yardi Senior Living Suite. From improving resident care to keeping families connected, their interviews showcase how the right technology helps their communities keep pace. Continue learning by reading the white paper in full. If you’re interested to chat in detail about Yardi’s solutions in senior living, we’d love to hear from you! Don’t hesitate to get in touch....
Abby Development
Senior Housing Success
“We had to identify a single solution that could do what we needed, out of the box, instead of pursuing ten different vendors for ten different things. That was a big piece of choosing Yardi.” That’s what Chief Financial Officer Marc Abraham says about Abby Development’s path to Yardi solutions. From financials to business intelligence, this Texas-headquartered provider needed an integrated system — one built for their exact needs. That’s just the beginning of Abby Development’s story. Luckily, we hopped on the phone with Abraham to get the full picture, learning all the details of their experience with Voyager Senior Housing and Senior IQ. And these interconnected tools are driving real success for Abby Development, company-wide. Keep reading for a highlight: The Challenge: Limited Analysis Abby Development was using a software system with limitations. As a fast-growing company, frequently compiling data and running reports, they needed a solution that enabled a deeper level of analysis. They searched for a single connected solution to capture real-time insights, eliminate errors and save time. The Solution: Yardi Voyager Senior Housing & Senior IQ Yardi Voyager Senior Housing unifies property management, finance and business oversight on a single platform. Built for the unique needs of senior living providers, Voyager ensures Abby Development has every tool needed to manage their communities. With Yardi Senior IQ, a senior living business intelligence solution, Abby Development accesses real-time data in attractive, sharable dashboards. Drawing portfolio-wide information from Voyager, Senior IQ helps Abby Development act confidently and make informed decisions. The Story: Comprehensive Insights Describing the system used prior to Yardi, Abraham noted, “It wasn’t the at level we needed — the functionality just wasn’t there.” By selecting solutions from the Yardi Senior Living Suite, Abby Development now accesses key metrics, reports...
Small Acts of Kindness
Candice Spencer, Employee Spotlight
When we all commit acts of kindness, we can make the world a more compassionate and fun place. While massive feats of philanthropy are always welcome, sometimes it’s the small actions that can touch someone’s heart and improve their day. Candice Spencer is a Yardi employee who has gained a reputation for being a team motivator through thoughtful acts of kindness. Meet Candice Spencer is a Yardi Matrix product specialist, CSD in Scottsdale. She educates clients on the functionalities of Matrix, drafts Matrix Agreements and supports the sales team. “It’s a role with a lot of challenges and rewards,” she says. “We are constantly innovating to better serve our clients. Keeping abreast of our new feature enhancements can be challenging. But it’s worth it when a client is happy with the service we provide.” Spencer is much appreciated around the office. In her nomination, a team member wrote, “In the mornings, Candice starts our Microsoft Teams chats with a good morning gif that makes us each smile. She keeps an ongoing list of movies and series to binge so that we all have something to talk about. She tells everyone goodnight along with cheering every sale that we process.” Those small acts create a supportive vibe amongst team members. “A supportive environment helps us all thrive,” Spencer explains. “It’s a powerful feeling. Even in something so small as a quick shout out for each sale helps to boost morale. That could help brighten their day and motivate them. In this virtual setting, team camaraderie is so important to our excellence and well-being.” In addition to being a supportive workplace, Spencer describes Yardi as a place of fun and integrity. Those characteristics are what led her to continue on with Yardi after the acquisition of Pierce-Eislen in 2013. “It was a big shift, but I’m happy that I became a part of the Yardi family,” she says. “It truly does feel like a family now. We learn and grow together.” Growing one step at a time Outside of the office, Spencer balances her list of shows to binge-watch withreading, hiking and the occasional wine tasting. Hiking is a relatively new interest that has offered life lessons with every step. “I think my recent hiking hobby has taught me endurance, patience and enjoying the beauty all around us in nature. All three have been critical in my role. Taking the extra care and time to pay attention to each detail has ensured accuracy and timeliness in my delivery,” she says. Yardi has thousands of team members worldwide who are unique, talented and engaging. Learn more about Yardi team members on our People...
Yardi Acquires 42Floors.com
CRE Listing Platform
Yardi has acquired 42Floors, a commercial real estate (CRE) listings platform created in 2011 that grew to become one of the top search engines dedicated to the industry. 42Floors.com has joined the ranks of Yardi commercial real estate listing, research and marketing platforms: The CommercialEdge marketplace network attracts 2 million visits to commercial property pages monthly and generates more than 200,000 leads per year across the CommercialSearch, CommercialCafe, Point2 and PropertyShark websites. Following the acquisition, 42Floors was redesigned to offer an even higher-quality commercial property search experience with a catalog of more than 320,000 listings nationwide across several verticals — from traditional office, coworking and flexible spaces to retail and industrial and warehouse properties. The upgraded platform is integrated into Yardi’s system of software solutions that are tailored to provide an efficient and streamlined experience for tenants, investors and commercial real estate professionals alike. “We are excited about the continued expansion of what is one of the fastest-growing networks of commercial real estate property research and marketing platforms,” said Brian Sutherland, vice president of commercial at Yardi. “With the addition of 42Floors.com, we can provide even more depth of data and high-return avenues of visibility for CommercialEdge clients to market and drive their business.” 42Floors.com was purchased from Roni Mova, principal of United Group, who was represented by Dan...
Website Wisdom
Neha Marathe, REACH by RentCafe
What makes a rental property website stand out from the crowd? Anyone trying to attract and convert renters online knows it’s a competitive market — one that’s only gotten hotter as property management businesses became increasingly tech savvy during the pandemic. If you’re looking for a few property marketing website tips and tricks, Neha Marathe is the right person to talk to. In her role as Creative Lead at REACH by RentCafe, our digital marketing agency, she’s helped multifamily businesses across the country transform their web presence by creating high-performance rental property sites that are visually appealing. One secret to success is continually evolving your website to meet the shifting expectations of your customers. Right now, it’s particularly important to pay attention to Gen Z, a group that’s poised to be the largest generation of renters ever. At the same time, you don’t want to alienate other prospects. Good rental property websites rely on updated designs with universal appeal. In this interview, Neha shares how to strike the right balance between trends and accessibility. How is designing websites for Gen Z different than designing for other generations? Neha: Designing websites for the next generation of customers is exciting. These renters have never known life without the internet, so they expect a great user experience. There are five things I keep in mind when marketing to Gen Z: personalization, speed, mobility, authenticity and partnership. Make it personal. While I am a millennial who still hesitates to share my location or give out any other information about myself, Gen Z’s are open to that. It does not mean that they are ready to compromise on their security, but they are more interested in a customized and personal experience.Make it fast. Younger renters are continually active online...