Online reputation management matters. How masterfully a company handles feedback can give it a huge advantage over the competition as prospects shop around for a new rental. ORA Power Ranking shifted through the online reputations of 75,000 rental properties. The following list represents the National Multifamily Housing Council (NMHC) top 10 best-ranked managers by online reputation. The companies below received the highest ORA scores. For perspective, the national average is 60.39. Each of the companies below ranked 71.58 or higher, earning top marks for online reputation. Yardi client The Bozzuto Group once again took home the first place title. The Bozzuto Group has ranked number one in online ratings for four years. To maintain its ranking, Bozzuto increased its score by 2 percent from last year, improving from an ORA rating of 79.13 to 80.76. That 2 percent was needed to stay ahead of second place performer AvalonBay Communities, another Yardi client. With an ORA score of 80.17, it was a close call for the top two positions. In third place comes Gables Residential. This Yardi client received an ORA score of 76.98. This is a noteworthy, 4 percent improvement for the Atlanta-based company. MAA nips at the heels of Gables Residential with a score of 76.44. Its 3 percent improvement in the ORA score kept the organization in the top five. Rounding out the top five with a stellar performance comes Cortland Partners, a Yardi client. This underdog improved its ORA rating by a whopping 10 percent, reaching 75.20 this year. The following companies complete the top 10 rankings. 6. Camden Property Trust 7. RAM Partners (Yardi client) 8. Pegasus Residential (Yardi cient) 9. Aimco 10. Greystar (Yardi client) Congratulations to all of the NMHC Top 10 Managers, especially our valued Yardi...