As companies embrace hybrid work, flexible workspaces are becoming a popular solution for many employees. But how can owners and managers of coworking space – which is in major growth mode –  raise the bar and make coworking spaces not just attractive, but irresistible? Here are some creative ways to attract workers to coworking spaces. The main advantage of coworking in flexible spaces is typically the open-plan space designs. Gone are the cubicles and assigned desks. Now you can have more room to enable collaboration with team members and other users in the office. But let’s take it up a step further and include a robust coffee and snack bar Include all the fancy fixings for coffee and cold brew, like syrups and creamers. You can include a snack bar with healthy options of various protein bars, fruits, and plant-based snacks. If your budget cannot bring the amenities into the office space, pick a location close to a trendy coffee shop. Think outside the typical Starbucks coffee location and look for a popular local coffee café. Coffee shops that offer a variety of drip coffee, CBD coffee, artisan coffee, and even various teas will be more attractive than just a typical Starbucks or Dunkin Donuts.   Another creative way to attract employees to flexible coworking spaces may be to have the office next to a doggie daycare facility. Since the pandemic started, many people have become very close to their fur babies. Leaving Snoopy at home all day alone is traumatizing for both owner and dog. Some doggie daycare facilities may even offer a discount for businesses nearby. Workers can come and have a focused workday, and Snoopy can have a day of play and exercise. You could even take it a step further...

Simply providing an open desk isn’t enough for coworking and flexible workspace providers in Canada. What else must space operators do to attract and retain tenants in this dynamic business? That was the topic of a recent panel discussion moderated by Warren Hersowitz, regional sales manager for Yardi Kube. The session at The Buildings Show in Toronto explored ways that space providers can serve members and improve staff efficiency at all stages of the business, from lead generation, IT infrastructure, and space and member management to accounting. Here is a recap of the key points discussed among panelists Christine Andrews, founder of Toronto coworking space provider Acme Works and a founder of Deco Group, a consultancy, and Kane Willmott, cofounder and CEO of iQ Offices, Canada’s largest independent coworking company. Maximize the member experience Creating value in a coworking space requires more than “just good coffee and Wi-Fi,” said Andrews. Settings that are attractive, enable flexible use of furniture and other items and provide opportunities for human connections help operators differentiate their offerings from competitors. “You, and your tenant, will get more out of the spaces when you include the human experience. Only focusing on the space misses an opportunity to charge more per square foot,” added Willmott. He described workspace leasing as shifting from a business-to-business model to business to consumer. Augment the experience with tech With shared space more prominent in the post-pandemic world, technology for managing shared space can make the difference. “Prospective tenants are less inclined to tour the space. That’s where a website that operators can use to post amenities as well as manage leasing and operations management makes a big difference,” Andrews said, adding, “Look for solutions that make it easier for your staff by speeding up the...

As workers migrate back to their offices, they’ll enter an environment that’s dramatically more accepting of nontraditional working arrangements than before the pandemic. Most industry observers agree that openness to flexible work arrangements among employers will be the norm. A survey by video messaging platform Loom that found that 90% of workers and managers are happier with the increased freedom they now have to work from home. LinkedIn reports that 1 in 67 U.S. jobs offered a remote work option in March 2020; today, that number is about 1 in 7. Here are a few of the trends workers might encounter when – or if – they return to the office: Hybrid here to stay. Harvard Business Review reported in January that more than 90% of employers plan to adopt a hybrid working model in 2022. “In the U.S., employees expect flexibility within their job as much as they expect a 401(k). Employers that don’t offer flexibility will see increased turnover as employees move to roles that offer a value proposition that better aligns with their desires,” according to HBR contributors Brian Kropp and Emily Rose McRae of the Gartner HR Practice. “There’s no one-size-fits-all approach: Experiment with ‘Team Tuesdays’ or in-person office hours between 12 p.m. and 2 p.m., two days a week. Consider quarterly off-sites that bring far-flung teammates together regularly,” suggests Microsoft in its Work Trend Index 2022 survey report.Growth in AI and automation. The World Economic Forum predicts that artificial intelligence and automation will spark the creation of 97 million new jobs by 2025. AI will affect many existing jobs as well, by automating managerial tasks such as approving expense reports and monitoring direct reports’ completion of tasks and letting workers focus on areas requiring creativity, imagination and high-level strategy....

Yardi sought insight into a key office property management trend – flexible workspace arrangements – from a panel of clients at YASC Global. The three panelists, including Yael Urman, chief information officer for New York City-based commercial property developer Silverstein Properties, spelled out why the changing landscape requires greater flexibility. The days of the simple 15-year-lease-and-renew are over, Urman said, having been superseded by demands for work arrangement flexibility that can encompass everything from personalized work area coloring and furnishings to private offices. “We’re in the productivity, flexibility and well-being business now, not just providing four walls,” Urman said. “Our priority now is to offer any option that enables cooperation and enhances productivity for our clients.” Panelist Willie Gutierrez, COO/CFO of Premier Workspaces, an Irvine, Calif., coworking company that owns and leases flex office space, agreed that “it’s the experience, not the four walls” that matters for tenants in today’s office work environment. Gutierrez, whose company’s offerings include offices and conference rooms for as little as an hour, added that private offices for small and medium size businesses is Premier’s most popular offering. The third panelist, Brandon Van Orden, senior vice president and CIO for Atlanta office REIT Cousins Properties, senses a desire among workers to “get back in the office, collaborate in person and enjoy the social aspects of work. They still want big conference rooms for in-person meetings.” Accordingly, Van Orden and his Cousins colleagues describe their offerings as “flexible,” rather than “hybrid,” which implies that some workers remain permanently remote while others are permanently in the office. Cousins is also piloting technologies that create a seamless visitor experience that extends from the parking deck to the building entrance to the office, Van Orden said. Another key trend noted by the panelists...

Coworking spaces have offered a refuge for displaced employees and freelancers alike. New variants of COVID-19 have many employers teetering between office and remote work environments. More consistently, coworking spaces have provided a way for workers to get work done in a focused environment. As the manager of a coworking space, you’re an unsung hero! The following six steps can help you promote a secure and healthy environment for clients who need your services. Healthy co-working spaces 1. Automate the basics Contactless technology permits simple processes and transactions with less exposure for staff and clients. Automated attendance trackers offer convenient yet controlled access to your shared workspace. Combine Kisi and KUBE door access systems to manage member and visitor logs as well as billing details. Enable pay-as-you-go features that empower any user with a mobile device to begin working automatically. Clients favor the flexibility, and it minimizes cancellations and billing disputes. 2. Improve ventilation and filtration Healthy spaces begin with ample air flow and filtration. Joseph G. Allen, faculty advisor to the Harvard Healthier Building Materials Academy, advises building managers to bring in as much outdoor air as they can to dilute airborne viral particles. If your site has dampers, consider opening them. Recirculated air should be filtered by a MERV13 or higher filter, which capture at least 80% of viral particles. If those standards are unattainable, Allen recommends portable air cleaners with HEPA filters, which capture 99.97% of particles. Enhanced security for transient workspaces 3. Benefit from member education Education is key to risk mitigation. During new member registration, consider hosting an e-learning session that covers the basics of shared workspace security. A few minutes of educational training can drastically improve the security of your coworking space. 4. Offer private Wi-Fi Greater fluctuations in clients may follow...

Before coworking became an industry, we had coffee shops. Any café with free internet became a place where students and professionals would settle in for work. In the age of coworking spaces, coffee shops are still formidable competition—and tech innovations make the competition stronger. Coffee shops are cashing in as flexible workspaces We’ve all witnessed the coffee shop scene: with a beverage nearby, individuals and small groups hammer out ideas on their laptops or in hushed conversations. Sometimes, we’re one of them. Other times, we vie with them for table space. Coffee shops are the original flexible workspace, and more shops are converting available square footage to fill climbing demand. Awake Coffee Company opened in metro Atlanta in 2015. It was a small, tight space that wasn’t conducive to working. I went twice before finding a different spot. In 2019, Awake moved just one block away to a larger location, and now you can’t keep me out of it. It offers formal and informal coworking quarters alongside its cozy coffee operation. Awake isn’t the only shop cashing in on flexible workspaces. An increasing number of cafes seek a bump in revenue by offering coworking plans. Even restaurants in major metros are getting their cut of the pie. The New York Times reported on the shift, and it continues to gain momentum. New industries blossomed from the shift. KettleSpace and WorkEatPlay both specialize in turning food-focused locales into coworking spaces. Their clients’ clientele are people who don’t want to pay several hundred dollar or more per month for a coworking space. Additionally, they crave a relaxed, social atmosphere. These are freelancers, contractors and gig workers who love what they do because it doesn’t require a designated space. Yes, you can hold your own with the...

“Buildings are the next computing platform.” That’s how Chase Garbarino, CEO of HqO, describes the importance of software and building intelligence as companies seek a safe return to the workplace. Just as books shifted to tablets, music switched from CDs to Pandora and Spotify and taxi service switched to Uber, buildings have transformed from manual and analog to newly digital ecosystems. Without a doubt, the pandemic has accelerated the investment into digital infrastructure for companies of all sizes. On a recent CREtech webinar, “State of Tenant Experience: 2021,” host Michael Beckerman, CEO of CREtech, cited an Ernst & Young report that found businesses could save 11% on per-employee costs by switching to a hybrid work model. This is important for the flexible workspace industry, which has been ravaged by the effects of COVID-19 on workers entering offices. As Garbarino stated, coworking put downward pressure on lease length for years, so the traditional office industry had to focus on customer experience and happiness, partly to counter the growth of coworking. That shift to the value of tenant experience now becomes even more noticeable, as there need to be tangible benefits to returning to an office when a vast majority of employees have not lost productivity working at home. On a recent Realcomm webinar, the panel discussed tech advancements to help workers feel more confident returning to the office. Touchless elevators, apps showing office occupancy and desk availability, as well as air quality sensors that can remove pathogens, are just some of the new ways in which employers are trying to safely welcome employees back. But these advances, as reliable and effective as they are, don’t overcome the fact that only 1% of workers are renting a space outside of their homes while working remotely. Based...

Better to act than take on the risks of inaction. This was the theme of a recent GWA webinar, in which panelists discussed ways to minimize risk and future-proof a coworking or flexible workspace operation. “The biggest risk is the risk of not doing anything, of not reacting to the market,” said Dan Zakai, co-founder and CEO of Mindspace, a coworking space with locations in Europe and the U.S. By now, we see that the office experience as we knew it is being reimagined. Landlords need to pivot to a hospitality experience in order to safely and effectively welcome tenants and workers back. They need to provide amenities that workers don’t have at home, or offices will see low occupancy given that productivity levels did not drop from the couch, kitchen table or home office. According to Zakai, landlords will raise occupancy levels with coworking faster than with traditional long-term leases. One of the biggest challenges is whether to spend the initial cost on coworking, whether that is building out a new coworking space or transitioning a vacancy. Since landlords typically won’t operate the space, it makes choosing the right partner critical. Giovanni Palavicini, principal at Avison Young, believes one of the keys to success for operators is finding a niche. Much like hotels have seen the growth of boutique offerings, the coworking industry should head in the same direction. This was already a growing trend prior to the pandemic and could accelerate now. Picking the wrong operator with a business model unsuited for your location, or a poor deal structure could create significant risk. “I don’t like RFPs because an RFP allows anyone in the door,” Palavicini said. “Because at the end of the day, we want to figure out who we want...

One of the most significant trends in coworking and throughout the commercial real estate industry, is the advancement of uses for Artificial Intelligence (AI) and the Internet of Things (IoT). For managers and landlords, it leads to improvements in operational simplicity, features that increase revenue and reduce long-term costs with short-term investment. In our newest eBook, we analyze how AI and the IoT impact shared workspaces today and moving forward. We look at the most prevalent applications of advanced technologies in coworking then examine data on AI implementation and how it has evolved quickly over the past few years. Victor Vasev, Yardi senior director of coworking, explains how the Yardi Kube platform is using AI and IoT to help operators facilitate day-to-day business and adhere to social distancing guidelines for members. Finally, what is next for AI? Our eBook concludes with a look at the next steps for AI in the commercial and coworking sectors. Introduction to AI For the last decade, there has been consistent and rapid growth of coworking which has run parallel to the increase in the uses and potential for AI and IoT. Just about every aspect of our lives – comfort at home, entertainment, energy efficiency, transportation and now social distancing – have been altered by smart technology. The definitions of AI and IoT are intertwined, yet unique. The Internet of Things are internet-enabled devices, connected to collect and share data. Artificial Intelligence means your software gathers data, processes information and analyzes or makes predictions based off that data. In short, IoT is about connection and performing tasks, like requesting that Alexa turn down the temperature on your Nest thermostat. Artificial Intelligence goes beyond what human analysis is capable of to draw conclusions from data, like the Nest itself...

The 2020 GWA Conference, like many events nationally this year, was forced to pivot to a virtual setting. Despite the quick timeline to put the online event together, GWA was able to gather a fantastic group of presenters and over 1500 attendees took part in the 24-hour production.  The prevailing themes were health and safety for both members and staff, as well as the changes the coworking industry can expect to come out of this crisis stronger and smarter. Here is a look at some of the takeaways from the global event. The office is not dead One of the interesting nuances from the pandemic has been how productive employees have been while working from home. Employers have generally been pleased with the productivity of a completely remote workforce. It is potentially a defining moment for coworking spaces, which could reap the benefits of companies who realize they don’t need to house everyone in one centralized location, and many positions could become fully remote. Previously remote workers, on the other hand, may just feel some satisfaction at what they’ve known all along. However, bandwidth limitations, distractions or lack of comfort could pose some challenges while working at home. Joe Brady, CEO Americas of The Instant Group, explained that while work from home policies have had success, coworking solves for the issues that WFH presents. Brady’s stated the 3 C’s for where people choose to work are concentration, community and collaboration. While one may achieve some aspects of that from home or with the emergence of video conferencing, the coworking industry is a hub for all three simultaneously. “The idea of innovation could be dying if everyone is permanently working from home,” he said. “The threads of culture strengthen when people come together.” Ensuring health...

It was great to see 400+ people representing the UK’s fast-growing build to rent sector last week at the UKAA Expo 2020; the third event of its kind hosted by The UKAA. Yardi was there in full force with a team of seven passionate residential specialists, all eager to learn, network and engage with the market. Early bird catches the reverse-trade show worm For many, the day started at 10am, but for the exhibitors and operators, it was an earlier start. A conventional tradeshow concept was flipped on its head at The Reverse Tradeshow, giving exhibitors the opportunity to attend 10-minute quickfire meetings with operators. It is great to see companies like EcoWorld, Folio London, Henley Investment Management, PLATFORM_ and Packaged Living investing time into further supporting the growth of the market. Networking and more networking It was all systems go when the doors opened at 10am. The exhibition was home to suppliers from all corners of residential real estate, including PropTech companies, law firms and regulatory organisations. Market Perspectives We were keen to ask other eventgoers how they found the day and get a perspective of their understanding of the market. Justin Harley, Regional Director at Yardi interviewed Lesley Roberts, President of the UKAA and Partner & Executive Director at Allsop, who advised BTR operators to be passionate about customer service, understand the market and find good suppliers. Justin also interviewed Paul Belson, PRS & BTR Investment Consultant who recognised the increase in PropTech innovation and The UKAA’s CEO, Dave Butler, who explained the key to success is to know your customer. Click on each image to watch the full interviews.       Session Take-Aways Richard Lankshear, Innovation Manager of NHBC was first to take to stage where he gave some inspiring...

Home is where the heart is, as well as the home office for some. All the time at home in front of a computer, however, can lead to feelings of isolation, a lack of inspiration, and a lack of meeting space for collaboration. Remote employees and freelancers turn to coworking spaces for help. To avoid a hectic commute, they seek coworking offices that are as close to home as possible. Herein lies renters’ problem that is an opportunity for multifamily and coworking owners. As the number of digital nomads grows, it outpaces coworking space availability especially in midsize and tertiary markets. Many multifamily communities aren’t equipped with the space, staff, or equipment needed to successfully operate their own coworking space on premises. This is where a collaboration between coworking organizations and multifamily properties can fill the void. Renters want coworking space but providers face challenges The 2020 National Multi-housing Council & Kingsley Apartment Resident Preferences Survey indicates that 46% of renters are interested in coworking space as a community amenity. Additionally, 48% are interested in conference or meeting rooms and 37% take interest in makerspace and DIY rooms. Unfortunately for renters outside of major metropolitan areas, coworking spaces are too far away, face limited availability, or are quite pricey. Some property managers will accommodate renters by creating a coworking space within the community. When space and staff are limited, that simply isn’t an option. For coworking firms outside of major metros, high rents may necessary to stay afloat with inconsistent membership revenues. A reliable base of clients would offer stability and an opportunity for growth but getting such leads is a struggle. Multifamily property and coworking leadership may be able to work together with mutual benefit. Considerations for coworking and multifamily property managers Space...

Ottawa used to be a city that thrived under the radar. Now, its growth is catching international attention. The 2019 Ottawa Real Estate Forum explored the rapid growth and evolution of the nation’s capital city. This year’s theme, “Ottawa’s on Track: The Hidden Gem of Canada” presented attendees with economic and social forecasts to inform investment decisions. The evolution of Ottawa In 2018, Ottawa was ranked the second most concentrated tech city in North America. With more than 180 tech companies in Ottawa and growing, a smart growth revolution is necessary to attract and retain talent. Yardi sponsored the session “A Vision for the Evolution of Ottawa” with His Worship Jim Watson the Mayor of Ottawa as keynote speaker. Hugh Gorman, CEO of Colonnade Bridgeport, lead a subsequent interview. Watson and Gorman discussed the need of improved efficiencies for policy approvals and repurposed buildings to help municipalities keep up with economic growth. Ottawa has plenty of space to welcome new industries and support existing businesses. At 2,790 km², it is larger than Toronto, Montreal, Vancouver, Calgary and Edmonton combined, the Mayor emphasized. Yet the evolution of Ottawa isn’t solely about new spaces and experiences. Watson encourages the reimagining of existing spaces to enhance usability. Ottawa is also making a name for itself as a center for transportation tech innovations. The city is constructing an autonomous vehicle test track. Ottawa’s vast range of weather conditions make it an excellent training ground for un-manned vehicles. When combined with the $2.1 billion new light rail system Ottawa’s status as transportation innovation center grows. Understanding the retail market Canada’s growth is undeniable. The population of 37 million is estimated to reach nearly 40 million by 2025; since 2016, major cities have created the bulk of the nation’s jobs,...

With shared space workplaces becoming ever more common, it’s important to have the right technology to ensure client success and happiness. Us&Co offers private offices and coworking space in London and Dublin and has a devised a successful model that serves professionals of all kinds. We spoke with Sylvi Wilamowska, head of operations at Us&Co, to find out how on-site tech fits into that experience. An experienced Industry professional, Wilamowska enjoys helping businesses grow and succeed by providing professional workspace they can be proud of, and by taking away the hassle of day to day building management of their own space. Tell us about Us&Co  and the company values, mission & objectives? Wilamowska: Us&Co seeks to provide beautifully designed, high-end, professional workspaces, with a variety of uses. We offer our clients space where they can grow and thrive, which is complimented by first class service, delivered by our onsite team and partners. We are strong on design and appeal to a wide variety of businesses. We major on quality furniture, good natural light and space. Whether our clients are from the financial or tech sectors, they expect excellent IT both in the offices and throughout our extensive break out areas. Client satisfaction and therefore retention is our main objective which we achieve through attentive service from our staff and the best systems available. How does Us&Co fit into that? Wilamowska: The market is expanding fast but so is demand. Some markets are becoming overly competitive and some operators are doing unsustainable deals which are creating challenging trading conditions. At Us&Co, we both own and operate our buildings which gives us stability. We want to expand in a measured and controlled way with a long-term horizon. Prior to the relationship with Medusa, what were the...

After Day 1 of the 2019 GWA Conference, the event continued with conversations surrounding technology, commercial real estate, evolution in workspace design and franchising. Additional conference highlights included: Design evolution This session explored how coworking spaces pair the design of their spaces with marketing and branding for success. Bond Collective strives to create sophisticated, chic spaces with an exclusive club-like atmosphere. No two locations are alike, each geared toward the specific neighborhood they are based in. The spaces are intentionally branded minimally, and designed as symbols of an upscale modern lifestyle. Typically, the spaces feature separate phone and meeting booths for privacy and multiple seating options, such as bars, couches and traditional worktables. Canada’s IQ Office Suites has established unique design differentiators. Following an initial 4,000sf project in Toronto, they have expanded to five locations, soon to be nine, in major Canadian cities. IQ Office Suites’  decisions on where to establish new spaces are based on the surrounding retail, dining and entertainment options on the same street. Window offices are a huge draw, as well as kitchen space, meeting areas, and work/play areas with a bar and event space. Private offices are also important. IQ’s crown jewel is a Toronto space with 18-foot ceilings and a 5,000sf terrace. This location features meeting rooms, team suites, and other group centric areas. The design has moved away from dedicated desks, something many coworking spaces still consider crucial. Winning the corporate occupier One of the final sessions of GWA featured Dale Hersowitz, vice president of coworking for Yardi, as part of a panel discussing how to attract enterprise occupiers. Panelist Jacob Bates, CEO of CommonGrounds, described how technology has essentially made software into a service industry, and this is vital for corporate clients. Hersowitz explained that providing...

The 2019 GWA Conference, held this earlier this month in Washington, D.C., examined the latest trends in coworking. Yardi Kube was once again a platinum sponsor of this well-attended event, demonstrating a commitment to the coworking industry and showcasing new updates to the comprehensive coworking management platform. Let’s recap some of the highlights from conference breakout sessions. (Stay tuned for Part Two of this report, with additional insights.) Positioning your coworking space Led by Kevin Whelan, founder of Everspaces, this session was a discussion about customer purchases and what coworking operators can do to position themselves for quick success. Whelan explained that people, in general, buy on convenience or fidelity. Convenience is the purchase that’s based on how easily you can get something. Price, flexibility, and other ease of access factors play into these decisions. Fidelity is all about the experience. Customers will purchase things they truly love (think iPhones), irrespective of price. These purchases are based on status, visibility, elite design and service. Successful coworking operators must define themselves to attract members looking to purchase based on one of the two categories. For example, NeueHouse prides itself on providing a world class experience in Manhattan, NY and Hollywood, Calif. As a result, their pricing is considered among the highest in the industry. Nevertheless, NeueHouse is very successful. Regus, an industry leader, does not provide a ‘wow’ experience. But the company operates numerous coworking locations in major cities, so ease of access and flexibility when traveling is high. Regus price points are considered affordable. Both NeueHouse and Regus are profitable industry leaders in their own categories. Even niche spaces like The Wing, a women’s only coworking space, also operates a magazine, podcast, and retail store, among other ventures. But The Wing’s owners successfully use...

Looking for a way to increase occupancy without slashing prices? Creative value-add amenities can distinguish your property from competitors. One such value-add feature is a coworking space. The demand for shared work spaces is on the rise. You can benefit from this by transforming an existing area into a coworking space for residents.  Coworking Spaces for Multifamily? Nationwide, there are more than 57.3 million freelancers. In corporate America,  55 percent of hiring managers believe telecommuting among full-time employees is becoming a staple in their business structure. That number is expected to rise. Employers responded that nearly 38 percent of their workforce will be telecommuting within the next decade. So where are all of these freelancers and remote employees getting their work done? Their homes and coffee shops, mostly. Fortunately for you, you can be both and attract the revenue for yourself. You can create a shared workspace on your property by converting an existing conference room or business office. Add some chairs and a coffee maker and you’re done! Almost .. here’s the next steps. Must-Have Coworking Space Features Coworking offices are profitable and you can benefit from their popularity and capacity to drive revenue. You will, however, need more than a coffee maker and some chairs to get the most out of the space’s earning potential. Here are five must-haves to make your space functional. High-speed connectivity is a must. You will need to decide whether wi-fi or cable connection is right for your building. Comfortable, customizable seating is just as important as connectivity. Workers must feel comfortable if you want them to return and perceive your workspace as a reason to sign or renew their lease. To increase comfort, equip your space with a combination of adjustable office chairs at desks and...

As the coworking and shared space industry continues to grow and evolve, it’s becoming much more evident that profitability is not only viable, there are ways to maximize and continue to grow your profits as an operator. Let’s dive into the best coworking marketing strategy for maximum growth. Host Events You’ve likely heard about the potential for fantastic events at coworking spaces. One of the major keys to building your brand is to hold events that are open to the local community. It’s free advertising! People who would otherwise have never stepped foot in your space get firsthand access to all the benefits your space provides. Even if they are not coworking candidates, word of mouth is one of your biggest assets. The more people know about your location, have been inside and can speak to its benefits, the better for you of course. Here are some ideas for events that you could organize within your space: Community panel discussions ‘Breakfast and Learn’ / happy hours Singles’ meetup events Yoga classes Also, keep in mind, if your space does not have 24/7 access, a great way to increase revenue is to host private events after hours. Whether it’s birthday parties, receptions, sporting event watch parties, or just about anything else that you have the room for and would take place past typical working hours. Last year’s Global Coworking Survey revealed that 21% of operators found organizing events to be a top challenge for them, and 50% said attracting new members was a top challenge. These events, whether during or after hours, will solve for a large part of both of those obstacles. Want to learn more about coworking marketing strategies? Check out the rest of this post on the Yardi Kube...