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7 Must-Have Apps

For Real Estate Pros

By on Dec 14, 2018 in Technology

There are thousands of apps that claim to make your job easier. Since it is impossible to try them all, we’ve narrowed down the options for you! These seven apps complement the social media, communication, and content creation features on Yardi’s RentCafe suite.

Social Media

Instagram is one of the fastest growing social media platforms in the US. Once you get the basics of creating a post, these apps can take your social media strategy to the next level.

  1. When users visit your Instagram profile, they can see multiple posts at once in a grid layout. Polish your profile with Planoly, a visual planner that allows you to create the most beautiful and impactful grid. You can also benefit from the app’s engagement data for each post.
  2. Instagram Stories is woefully awkward. Creating informative and engaging 15-second clips on your smartphone requires a lot of choppy starting and stopping. Fortunately, CutStory for Instagram does the work for you. Create a single, full-length video and CutStory will divide it up for you. This is a great tool for repurposing your YouTube and Facebook videos.

Communication

  1. Video calls are an excellent way to conduct personalized property tours and meetings with remote clients. Google Duo is a versatile app for video calls that works for Android and iOS devices. You can even use it over WiFi, minimizing data usage.

Content Creation

  1. Create professional-looking images with Afterlight 2. This free photo editing app features text, filters, and enhancement tools for eye-catching images. It offers comparable quality to subscription apps and can be used on iOs, Android, and Windows devices.
  2. As a blogger, I know how difficult it is to get people to stop and read! Infographics are a hot way to share information in easy-to-consume snippets, enhanced with fun images. Canva delivers the power of infographics into the hands of novices. Create infographics, logos, and more without the help of a graphic designer.
  3. Video is king of social media. But if your video relies on sound, you’re at a disadvantage. On Facebook alone, 85 percent of videos are played on mute. Apple Clips is a video editing app for iOS devices that allows you to create short videos with a ton of fun special effects. While some features scream tween-users, others are downright priceless. Check out Live Titles, which allows you to use your voice to create captions for your video.

Bonus—Just for You

The holidays are upon us! The end of the year means managing year-end reports, difficult-to-fill vacancies, crazy vacation schedules, corporate holiday parties, and the list continues. Calm is an app that guides beginners through meditation and breathing exercises. It’s quick, effective, and will help you stay chill and focused through the end of 2018.