www.Point2.com) today announced that it has completed five new real estate MLS (Multiple Listing Service) and Association listing syndication and technology partnership program deployments in the United States and Canada, with[...]"> Point2 Completes Five New MLS and Association Listing Syndication and Technology Program Implementations - Yardi

Point2 Completes Five New MLS and Association Listing Syndication and Technology Program Implementations

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Media Contact: Point2
Roger Noujeim
Toll Free: 1-888-955-7900
C. 1-778-960-8906
[email protected]

Vancouver, BC – Nov. 1, 2010 – Point2 (www.Point2.com) today announced that it has completed five new real estate MLS (Multiple Listing Service) and Association listing syndication and technology partnership program deployments in the United States and Canada, with:
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  • Grande Prairie & Area Association Of REALTORS๏ฟฝ Inc. (Alberta)
  • Mason Oceana Manistee Board of REALTORS๏ฟฝ (Michigan)
  • Southern Oregon MLS (Oregon)
  • Space Coast Association of REALTORS๏ฟฝ (Florida)
  • West Michigan Lakeshore Association of REALTORS๏ฟฝ (Michigan)

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The implementations enable Point2’s new partner organizations to deliver the critical value-add service of listing syndication to their members, real estate brokers and agents, through their online MLS control dashboard as part of their member benefits.

Under the agreements, Point2, its MLS and Association partners will also co-market the Point2 Agent (www.Point2Agent.com) online marketing software suite across the membership base of each organization.

Delivered seamlessly through end user MLS dashboards, the subscription-based Point2 Agent solution offers brokers and agents an effective end-to-end lead capture and conversion system. This allows them to maximize the revenue returns on their listing syndication and Web exposure efforts.

“One of the keys to success online in real estate is listing exposure, automated through syndication, but critically, the ability to convert resulting leads into revenue,” said Saul Klein, senior vice president, Point2. “With Point2 Agent, our MLS and Association partners enable their members to effectively capitalize on the benefits of syndication, through fluid capture of online leads and easier conversion using tools that make the process of turning prospects into customers virtually effortless.”

The Point2 listing syndication partner network continues to expand and includes 53 national and regional destination sites in North America including major search engines such as Google and Yahoo!, popular consumer real estate search sites including Zillow, Trulia, househunting.ca and Cyberhomes, and classified and auction destinations eBay, Craigslist and backpage.

For more information about Point2’s MLS and Association solution, please visit www.listingsyndication.com.

About Point2

Point2 (www.Point2.com), a Yardi Systems Inc. (www.yardi.com) brand, provides inventory management and online marketing software solutions to the real estate and heavy equipment industries across 120 countries.

More information about Point2 can be found at www.Point2.com. For ongoing news about Point2, please visit www.point2.com/news.asp.

Trade Media Contact: Joel Nelson 805.699-2040, ext. 1255