Investment market seen likely to sustain momentum from late 2024
SANTA BARBARA, Calif., February 18, 2025 – Despite low introductory rental rates and rate increases for existing customers, the pace of advertised rate declines will continue to slow in the upcoming months, according to industry data featured in the latest Self Storage National Report from Yardi® Matrix.
The annualized same store advertised asking rate continued to be negative and reached an average of $16.32 nationally in January 2025. That represents a 1.2 percent decrease on a year-over-year basis but an improvement from the -2.2 percent registered in December 2024.
Advertised asking rents rose in a few of the top 30 metros tracked by Yardi Matrix in January. Same-store advertised asking rents for non-climate-controlled units improved in 10 out of the 30 metros, while same-store advertised asking rents for climate-controlled units increased in nine out of the 30 metros year-over-year.
“Operators are increasingly leveraging artificial intelligence to optimize operations and guide investment strategies. The investment market is likely to maintain momentum from late 2024 as buyers and sellers adjust to higher interest rates and recent pricing trends,” according to Matrix analysts.
Yardi Matrix tracks a total of 3,240 self storage properties in various stages of development, including 783 under construction, 2,015 planned and 442 prospective properties. Yardi Matrix also maintains operational profiles for 33,119 facilities, bringing the total data set to 36,359.
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Yardi Matrix offers the industry’s most comprehensive market intelligence tool for investment professionals, equity investors, lenders and property managers who underwrite and manage investments in commercial real estate. Yardi Matrix covers multifamily, affordable housing, student housing, vacant land, industrial, office, retail and self storage property types. Email [email protected], call 480-663-1149 or visit yardimatrix.com to learn more.
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